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Ben Cary

@bencary

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I build enterprise B2B video engines that turn complex products and events into measurable audience growth.

United States

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What I'm looking for

I'm looking to lead enterprise B2B video and creative operations, building scalable production systems for product storytelling, events, and audience growth.

I've built and led enterprise B2B video production engines for Convoso, Salesforce, Deem-Travelport, Automation Anywhere, and Western Digital. My work spans product launches, executive storytelling, flagship conferences, webinars, and full-funnel campaign assets.

At Convoso, I built a centralized internal video operation and produced product walkthroughs, event shoots, and feature releases that lifted play rate by 60% and view completion by 266%. I also created a long-form repurposing pipeline that drove a 762% increase in organic views and 287% subscriber growth in nine months.

I bring hands-on scriptwriting, line producing, interview direction, editing, vendor management, and budget oversight to complex productions. I enjoy translating technical enterprise topics into clear visual stories while building scalable workflows that improve reach, retention, and production efficiency.

Experience

Work history, roles, and key accomplishments

Video Marketing Manager & Creative Producer

Convoso

Jan 2025 - Aug 2026 (1 year 7 months)

Built a centralized internal video production engine from the ground up, serving as hands-on lead for scriptwriting, line producing, interview direction, and editing. Produced full-funnel ICP-centric assets and interactive product walkthroughs, delivering a 60% lift in play rate and 266% boost in view completion.

Video & Creative Production Consultant

Salesforce

Apr 2024 - Oct 2024 (6 months)

Engineered an agile production and repurposing pipeline around Dreamforce, mining executive keynotes and technical sessions to produce 50+ high-retention video assets. Partnered with marketing leadership and an external agency to audit, restructure, and manage the Salesforce Product Center channel, delivering a 34% increase in organic watch hours and 287% subscriber growth.

Video & Creative Marketing Consultant

Wheels Up Collective

Oct 2023 - Apr 2024 (6 months)

Designed repeatable video production intake frameworks and scoping models for tech clients, standardizing workflows from concept brief and budget estimation through final wrap. Oversaw simultaneous video initiatives for SMB SaaS clients, balancing resources and schedules across webinars, product demos, and executive interviews.

Sr. Content Marketing Manager & Producer

Deem-Travelport

Aug 2021 - Oct 2023 (2 years 2 months)

Directed an integrated content and video engine across digital campaigns, driving a 250% increase in multi-platform engagement alongside video view increases of 60% on LinkedIn and 157% on Facebook. Researched, scripted, and directed virtual panel broadcasts featuring C-suite leadership and external industry SMEs.

Sr. Manager, Video Marketing & Production

Automation Anywhere

Apr 2019 - Aug 2021 (2 years 4 months)

Led end-to-end development, scriptwriting, and production for 40+ educational video assets, translating complex emerging technologies into clear, engaging visual stories. Partnered directly with C-suite executives and external industry experts to prep talking points, conduct interviews, and direct live-streamed event broadcasts for global virtual conferences and flagship product releases.

Video & Content Publishing Manager

Western Digital

Apr 2013 - Mar 2019 (5 years 11 months)

Managed global production schedules, localization pipelines across 20+ languages, SOW tracking, and digital publishing for over two dozen enterprise hardware video campaigns.