Ban Nguyen
@bannguyen
Senior Product Manager specializing in AI-driven automation and scalable digital marketplaces.
What I'm looking for
I am a Senior Product Manager with 10+ years building digital platforms across travel, e-commerce, fintech, and entertainment, recently pivoting to Applied AI and automation. I adopt an AI development mindset—building practical systems from scratch using n8n, LangChain, RAG, prompt engineering, and data pipelines.
At MoMo I led AI strategy, implemented n8n workflows, automated crawlers, and RAG knowledge bases, delivering a 1.5pp conversion increase on train bookings, CSAT >90% for post-trip features, and a Human Act Prize 2024 sustainability initiative that planted 35,000 trees. I have led marketplace integrations with major airline and transport partners and driven measurable retention and acquisition results.
I excel at cross-functional leadership, platform migrations, and product-led growth—recruiting and building teams, defining product strategy, and delivering scalable, data-driven systems that improve conversion, retention, and operational efficiency.
Experience
Work history, roles, and key accomplishments
Product Management Team Lead
MoMo (M_Service)
Jan 2024 - Present (1 year 9 months)
Leading product strategy and development for MoMo Travel, implemented AI/automation workflows, RAG knowledge systems, and data pipelines that improved CSAT >90% and increased retention by 10%; delivered a 1.5pp conversion uplift for train bookings and led a sustainability campaign planting 35,000 trees.
Head of Product Development
YODY Fashion JSC
Aug 2022 - Mar 2023 (7 months)
Led migration from Sapo to an omni-channel e-commerce platform, designed store promotion and incentive systems, and built and mentored cross-functional product teams to support company transformation.
Senior Product Manager
Tiki
Apr 2020 - Jun 2022 (2 years 2 months)
Owned DoriDori community commerce and digital service expansion, launching a C2C marketplace with 40% discovery→PDP CVR and 20% DAU retention, and implemented multi-carrier fulfillment orchestration to improve logistics and scalability.
Senior Product Manager
VNG Corporation
Jun 2019 - Mar 2020 (9 months)
Managed TIX.VN aggregator and ZaloPay performance, delivering a 100% revenue increase for the aggregator, achieving 45% market share with key cinema integrations, and expanding ZaloPay as a default payment across the ecosystem.
Digital Producer
Leo Burnett Vietnam
Sep 2016 - Jun 2019 (2 years 9 months)
Managed digital campaigns and projects for major brands, winning multiple industry awards and leading innovative implementations including Spark AR for high-profile campaigns.
Digital Producer
Y&R
Aug 2015 - Sep 2016 (1 year 1 month)
Managed digital portfolios for global clients, coordinating cross-functional teams and ensuring on-time delivery using agile processes.
Product Manager
VNG Corporation
Apr 2014 - Aug 2015 (1 year 4 months)
Led product for Vuigame.vn, releasing a new version that increased DAU by 150%, tripled time-on-site, and doubled internal traffic for performance teams.
Freelance Web Developer
Freelance
Aug 2012 - Mar 2014 (1 year 7 months)
Delivered full-stack e-commerce and international client projects, including front-end work for TheGioiDiDong v3.0 and remote collaborations with US and European agencies.
Product Manager
TX Inc.
May 2011 - Jul 2012 (1 year 2 months)
Led product for Truongxua.com, managing a 15+ cross-functional team and delivering major launches that increased time-on-site by 150% and new user acquisition by 200%.
Education
Degrees, certifications, and relevant coursework
Tay Nguyen University
Bachelor's Degree
1997 - 2001
Bachelor's degree completed at Tay Nguyen University with focus on undergraduate studies from 1997 to 2001.
Availability
Location
Authorized to work in
Website
ducban.comJob categories
Skills
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