Andreea Stoian

I’m a Dedicated Media Professional with over 3 years of experience across global agency networks (WPP, OMD) and corporate environments. I specialize in media planning, digital campaign implementation, and daily administrative operations—always focused on delivering accurate results.

In my roles, I built strong project plans and client proposals by aligning media strategies with business objectives across multiple channels. I oversee daily campaign operations and keep work aligned with client-approved strategies, while monitoring campaign efficiency and adjusting parameters to optimize cost indicators (KPIs) and maximize ROI.

I also take ownership of analysis and reporting: I created, archived, and presented high-accuracy monthly and quarterly findings on communication effectiveness, including creative messaging, audience segments, and channel performance. On the operational side, I manage campaign setup, financial reporting, documentation, and monthly media plan input into EasyMedia, ensuring quality assurance and technical accuracy before launch.

Technically, I execute and launch campaigns with correct tracking and deployment across Meta, Google Ads, TikTok, and DCM, and I conduct daily tracking of digital metrics to ensure placements meet client KPIs. I’m based in Cologne and bring a data-driven mindset to efficiency—backed by Google Ads certifications (including AI - Powered Shopping ads and Google Ads Apps) and advanced media software experience.