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Umul Baneen

@umulbaneen

Results-driven digital marketer with expertise in data-driven strategies.

Zimbabwe

What I'm looking for

I am looking for a dynamic role where I can utilize my digital marketing skills to drive impactful campaigns and contribute to brand growth.

I am a passionate digital marketer with two years of experience in developing and executing data-driven marketing strategies. My focus has been on enhancing brand awareness, driving traffic, and boosting conversions for various clients. I hold a Bachelor's degree from LUMS University, where I specialized in Marketing and Finance.

Throughout my career, I have successfully managed and grown clients' social media presence across platforms such as Facebook, Instagram, and Twitter. I have developed engaging content strategies, scheduled posts, and optimized campaigns to increase reach and engagement. My proficiency in tools like Google Analytics and Data Studio has enabled me to track performance and provide insightful reporting.

In addition to social media marketing, I have honed my skills in website development and graphic design, creating responsive websites and eye-catching graphics that resonate with target audiences. I am eager to leverage my expertise to help brands achieve their marketing goals.

Experience

Work history, roles, and key accomplishments

FR

Digital Marketer

Freelancer

Jan 2022 - Jan 2023 (1 year)

Results-driven Digital Marketer with 2 years of experience in developing and executing data-driven marketing strategies to enhance brand awareness, drive traffic, and boost conversions. Managed and grew clients' social media presence across platforms like Facebook, Instagram, and Twitter, while utilizing Google Analytics for performance tracking.

Education

Degrees, certifications, and relevant coursework

LUMS University logoLU

LUMS University

Bachelor, Marketing & Finance

2022 - 2025

Activities and societies: Completed Digital Marketing Courses on LinkedIn, utilized Google Analytics and Data Studio for performance tracking and reporting.

Managed and grew clients' social media presence across platforms like Facebook, Instagram, and Twitter. Developed engaging content strategies, scheduled posts, and optimized campaigns for increased reach and engagement.

Tech stack

Software and tools used professionally

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Umul Baneen - Digital Marketer - Freelancer | Himalayas