Atreyee Mukherjee
@atreyeemukherjee
Marketing communicator blending brand strategy, digital content, and measurable event growth.
What I'm looking for
I’m a marketing communicator with 2+ years of agency experience, specializing in event management, brand strategy, and digital marketing. I focus on measurable outcomes—like growing conference attendance 40–50% (350→600 participants) and building strong sponsor pipelines.
In recent roles, I’ve developed distinct brand voices for 5 clients, built monthly content calendars, and delivered KPI reporting with actionable insights in partnership with SEO. I also coordinate UGC video production, writing captions and hashtag strategies across multiple platforms.
At the Global Intellectual Property Convention (GIPC), I grew annual Mumbai conference attendance through LinkedIn outreach, secured 12 sponsors and 5 knowledge partners, and identified/pitched 180 corporate legal practitioners. I’ve also coordinated international events across Istanbul, Bangalore, Mumbai, and Malaysia with partners including Linklaters and Cooley LLP.
Experience
Work history, roles, and key accomplishments
Social Media Exec & Content
ElevateDigi
Sep 2025 - Dec 2025 (3 months)
Developed brand voices for 5 clients, managed a CFO's LinkedIn account, and built monthly content calendars coordinating design, SEO, and campaign delivery. Produced KPI reports and coordinated UGC video production, including captions and hashtag strategy.
Social Media Manager
Magaj Inc.
May 2025 - Sep 2025 (4 months)
Served as a primary liaison between 5 clients and the design team, translating briefs into design strategy to ensure on-time delivery. Researched industry trends and competitors to create customized content calendars and copy aligned to client objectives.
Content Strategist & Lead Gen
Global Intellectual Property Convention (GIPC)
Feb 2024 - May 2025 (1 year 3 months)
Grew annual Mumbai conference attendance 40–50% (350→600) via LinkedIn outreach, securing 12 sponsors and 5 knowledge partners. Managed international event coordination across multiple countries, identified and pitched 180 corporate legal practitioners, and created daily social media content, event scripts, and post-event reports while supporting on-site logistics and volunteer coordination.
Education
Degrees, certifications, and relevant coursework
Symbiosis International University
Master of Business Administration (MBA), Marketing
2026 -
Pursuing an MBA in Marketing (distance learning) at Symbiosis International University, expected to complete in 2028.
Bhawanipur Education Society College
Bachelor of Arts (Honours), Journalism & Mass Communication
2020 - 2023
Grade: 6.8/10 GPA
Completed a BA (Hons) in Journalism & Mass Communication at Bhawanipur Education Society College in Kolkata.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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