Asifa Enersia

Planned, edited, and SEO-optimized long-form YouTube content to generate 4,500+ organic views, 149+ watch hours and 65 subscribers without paid promotion, using analytics to improve retention and CTR.

Executed Instagram Feed ad campaigns for MSME clients, delivering 69 targeted clicks from 13,000+ impressions within 72 hours and optimizing audience segmentation and CPC efficiency. Managed campaign setup, budgeting, targeting and collaborated with design and a 14-member cross-functional team to develop end-to-end marketing strategies.

Planned and executed 40+ weekly activity programs for children aged 3–6 and managed daily schedules for a 25-child group, improving engagement planning and operational consistency while collaborating within a 15+ multicultural team. Applied documentation and async communication practices transferable to remote work.

Independently managed daily childcare and household responsibilities in a cross-cultural environment, demonstrating adaptability, problem-solving, and rapid language acquisition (German A2→B2 in 3 months).

Processed and archived 250+ financial documents with 100% accuracy and managed invoicing and spreadsheets, strengthening data accuracy and structured reporting practices.

Pursuing a Bachelor of Arts in Sociology with emphasis on audience behavior, social patterns, and analytical research to support consumer insight skills for marketing.