At GRUPO JK PINTURAS S.A., I’m structuring and leading the Marketing department, bringing the operation in-house and forming multidisciplinary teams. I’m connecting brand, performance, trade marketing, channels, and commercial goals across Brazil and Paraguay.
At TURBINE CONSULTING, I structured RevOps architectures and sales engines, integrating processes and technology to improve governance and predictability. I also developed go-to-market strategies tied to capital efficiency, CAC, LTV, and EBITDA goals.
Earlier, at TAKEAT, I defined and executed growth strategy across paid media, acquisition, conversion optimization, and retention. My career has been associated with more than R$500 million in sales, and I’ve worked across marketing, commercial strategy, and revenue operations for B2B and B2C markets.
