
ANUSHA MS
@anushams
B2B marketing professional at Tailwebs Technology who supported go-to-market planning and created LinkedIn thought leadership content.
What I'm looking for
At Tailwebs Technology, I contributed to marketing strategy discussions on product positioning, visibility, and go-to-market planning for web application services. I also supported LinkedIn thought leadership content and used HubSpot CRM, LinkedIn Sales Navigator, and Apollo to manage outreach and track engagement.
At Distinct Communications, I supported integrated campaigns for enterprise clients including London Stock Exchange Group, AXA, Novo Nordisk, and AbbVie. I prepared presentations for senior decision-makers and produced competitor benchmarking and market intelligence briefs to inform campaign positioning and client recommendations.
Experience
Work history, roles, and key accomplishments
Business Development Executive
Tailwebs Technology
Aug 2023 - Dec 2023 (4 months)
Contributed to marketing strategy discussions with the CEO and CMO, including product positioning and go-to-market planning. Supported content marketing initiatives and managed outreach using CRM tools.
Experiential Marketing Intern
Distinct Communications
Mar 2023 - Jul 2023 (4 months)
Supported integrated campaign delivery for enterprise clients, coordinating logistics and stakeholder communication. Produced competitor benchmarking and market intelligence briefs that informed campaign positioning.
Education
Degrees, certifications, and relevant coursework
McKinsey & Company
McKinsey Forward Programme, Professional Development
2025 - 2025
Completed the McKinsey Forward Programme in 2025.
Heriot-Watt University
Master of Science, International Business and Management
2024 - 2025
Grade: Merit
MSc International Business and Management, graduated with Merit and ranked in the top 3 of the cohort.
Google Analytics Certification, Analytics
2022 - 2022
Earned the Google Analytics Certification in 2022.
Google Digital Marketing & E-commerce Certificate, Digital Marketing & E-commerce
2022 - 2022
Earned the Google Digital Marketing & E-commerce Certificate in 2022.
JSS Science and Technology University
Bachelor of Engineering, Computer Science
2017 - 2021
Grade: 8.38/10
BEng in Computer Science with a GPA of 8.38/10.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
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