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Anum Farooq

@anumfarooq

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Experienced Business Development Manager with a focus on digital marketing.

United Kingdom

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What I'm looking for

I seek a dynamic role in a forward-thinking organization that values innovation and collaboration, offering opportunities for professional growth and impactful contributions.

I am a seasoned Business Development Manager with extensive experience in digital marketing and relationship management. My journey in the education sector has been marked by a commitment to building strategic partnerships and driving business growth. At Edulytic, I successfully orchestrated campaigns that not only expanded our client base but also enhanced brand awareness through engaging social media strategies.

In my previous role as Team Leader & Admissions Consultant, I oversaw the admissions process for prospective students, achieving a remarkable 100% success rate in visa approvals. My leadership skills were pivotal in managing a team of six consultants, fostering an environment of collaboration and professional growth. I am adept at data analysis, which has consistently improved campaign performance and customer satisfaction.

Experience

Work history, roles, and key accomplishments

Business Development Manager

Edulytic

Jan 2024 - Jul 2024 (6 months)

Led business development initiatives, focusing on strategic partnerships and market expansion. Developed plans to increase client base and revenue through effective digital marketing and customer relationship management.

Business Development Strategic Partnerships Digital Marketing Customer Relationship Management Market Development Sales Growth Team Leadership Data Analysis

Team Leader & Admissions Consultant

Edulytic

Jan 2022 - Jan 2024 (2 years)

Oversaw the admissions process for prospective students, enhancing application strategies and achieving a 100% visa approval rate. Managed client relations and implemented feedback mechanisms to improve service delivery.

Admissions Visa Customer Service CRM Management Data Management Online Engagement Team Leadership Client Services Strategy Development

Marketing Executive

Pro & Pre Skills Supper House Restaurant

Jan 2018 - Jan 2019 (11 months)

Spearheaded marketing campaigns on social media, significantly increasing event bookings. Managed customer interactions and analyzed campaign data to optimize marketing strategies.

Marketing Campaigns Social Media Marketing Interaction Data Analysis Event Marketing Client Management Negotiation Campaign Optimization CRM

Chief Executive Officer

Aime’s Kitchenette

Jan 2015 - Jan 2017 (2 years)

Managed all operations of a food delivery service, including menu development, customer service, and financial management. Achieved high customer satisfaction and increased order volume through strategic marketing.

Business Operations Customer Service Financial Management Marketing Strategy Quality Control Order Management

Education

Degrees, certifications, and relevant coursework

Oxford Home Study Center

Certification, Human Resources

2022 -

Completed a certification in Hiring & Onboarding employees, focusing on effective recruitment strategies and employee integration.

British Council

Certification, Counselling

2024 -

Completed a certification in UK Agent and Counsellor, focusing on the educational landscape and student support services.

Google Digital Garage

Certification, Digital Marketing

2021 -

Achieved certification in the fundamentals of digital marketing, covering essential marketing strategies and online engagement techniques.

Kinnaird College for Women University

Team Leadership and Development

2017 - 2021

Led a team of consultants in admissions and visa processes, enhancing application strategies and improving acceptance rates for prospective students.

Kinnaird College for Women University

BSc.Hons, Accounting and Finance

2018 - 2023

Pursued a Bachelor of Science with Honours in Accounting and Finance, focusing on financial analysis, accounting principles, and management strategies.