Anne Katrīna Duka

I led full-scope marketing for Sweet Lady Jane Cake Shop, an eight-location upscale bakery brand in Los Angeles. I launched three new locations, including a Beverly Hills ribbon cutting with the mayor.

I built cohesive branding across packaging, in-store displays, digital touchpoints, and the Shopify storefront. I also directed product photography, AI-assisted imagery, holiday campaigns, and social content that increased engagement by 3%.

I launched Sweet Occasions, a mobile dessert catering subsidiary, from concept through public release and secured its first client contracts. I also led Netflix and HBO co-promotions, influencer agreements, community campaigns, and print, outdoor, radio, and in-store initiatives.

Through Feb29Creative Services, I manage social strategy and content for independent clients while producing film and music video work across assistant directing, wardrobe styling, set design, and production assistance. My background in film and fashion shapes how I turn visual storytelling into engagement, community, and growth.