Looking for a job

Ankit Batra

@ankitbatra1

Message

Product launch professional at adidas, managing product data and launch readiness across European eCommerce websites.

India

Message

At adidas, I managed product launches and product data for eCommerce websites across European markets. I tracked launch timelines, content, and product assets, and worked with Marketing, Digital, and Operations teams to improve product attributes and categorization.

At Zodiac Infotech, I executed growth campaigns for U.S. D2C brands, driving $6.05M+ in attributed revenue while optimizing $2.4M+ in ad spend. Earlier at Freadom, I worked on performance marketing initiatives that grew app installs and registrations.

Experience

Work history, roles, and key accomplishments

Assistant Manager – Product Launch & Data

Adidas

Aug 2023 - Jun 2025 (1 year 10 months)

Managed product launches and product data for adidas eCommerce websites across European markets. Tracked product assets, launch timelines, and content to ensure launch readiness, and collaborated with Marketing, Digital, and Operations teams to improve product attributes and categorization.

Product Launch Product Data Management Launch Readiness Product Categorization Product Enrichment Content Asset Management Cross functional Coordination Excel Pivot Tables Lookups Dashboarding

Digital Marketing Associate

Zodiac Infotech

Oct 2021 - Aug 2023 (1 year 10 months)

Executed growth campaigns for 8+ U.S. D2C brands, driving $6.05M+ in attributed revenue and optimizing $2.4M+ in ad spend. Increased Amazon product visibility by 42%, achieved 3.6x ROAS, and reduced ACoS by 18% using advanced ASIN targeting and DSP audience retargeting.

Google Ads Meta Ads Amazon Ads Performance Marketing Campaign Optimization ASIN Targeting Retargeting GA4 ROAS optimization ACOS Reduction Bid Optimization Full Funnel Targeting Dashboard Design

Digital Marketing Executive

Freadom

Oct 2020 - Mar 2021 (5 months)

Led performance marketing initiatives driving $5M+ revenue across multiple channels. Scaled app growth to 2.8M installs and 480K registrations through optimized acquisition strategies, and improved conversion funnel efficiency by analyzing user behavior.