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Anjali ShrivastavaAS
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Anjali Shrivastava

@anjalishrivastava1

Senior Product Designer shaping AI-powered B2B SaaS and enterprise conversational AI products.

India
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What I'm looking for

I’m looking to design and launch AI-powered B2B SaaS and conversational AI experiences end-to-end—pairing human-AI interaction with strong UX research, accessibility, and measurable outcomes from instrumentation to adoption and quality.

I’m a Senior Product Designer with 5+ years designing AI-powered B2B SaaS and enterprise applications across desktop, mobile, and tablet. I led the end-to-end UX for Harmony, an all-in-one omni-channel agent workspace unifying voice, chat, AI Assist, CQA, and Voicebot—live with enterprise customers including Bluedart, HSL, QIIC, Razorpay, and Redbus, driving a 14% CX lift and 18% NPS improvement.

I combine human-AI interaction and conversational AI with rigorous UX research—turning journey mapping, prototypes, and engineering handoff into measured outcomes. I also scaled the Signal Design System and led accessibility (WCAG) and multilingual interface design across BFSI and SaaS, including Hindi, English, Arabic, and regional Indian languages.

Experience

Work history, roles, and key accomplishments

EX
Current

Senior Product Designer

Exotel

Jan 2024 - Present (2 years 6 months)

Designed Harmony, an omni-channel agent workspace unifying voice, chat, AI Assist, CQA, and Voicebot, supporting enterprise customers and contributing to a 14% CX lift and 18% NPS improvement. Led 0-to-1 design for AI Assist and scaled Voicebot usage, while defining AI Assist success metrics with Amplitude instrumentation and scaling the Signal Design System with WCAG accessibility standards.

CA

UI / UX Designer

Cogno AI

Aug 2021 - Dec 2023 (2 years 4 months)

Designed chatbot, LiveChat, and campaign management products for large BFSI enterprises, including multilingual conversational UX across web and WhatsApp Business journeys. Conducted competitive analysis and usability testing to improve intent handling, fallback scenarios, and error states, and built reusable conversation design patterns and component libraries.

SA

UI / UX Design Intern

ShareChat (Moj App)

Oct 2020 - Dec 2020 (2 months)

Contributed to UI/UX design for core consumer journeys during early launch of the Moj App.

Education

Degrees, certifications, and relevant coursework

Interaction Design Foundation logoIF

Interaction Design Foundation

UX Design & Mobile UX certifications, User Experience (UX) Design

Pursuing UX Design, Mobile UX, and AI for Designers learning through the Interaction Design Foundation (AI for Designers is marked as in progress).

RGPV Bhopal logoRB

RGPV Bhopal

Bachelor of Engineering, Computer Science Engineering

Completed a B.E. in Computer Science Engineering at RGPV, Bhopal.

IIT Hyderabad logoIH

IIT Hyderabad

Visual Design and UX (HCI) course, Human-Computer Interaction (HCI)

Completed Visual Design and User Experience (HCI) related coursework at IIT Hyderabad.

Google logoGO

Google

Foundations of UX Design, User Experience (UX) Design

Completed the Foundations of UX Design certification through Google.

NextLeap logoNE

NextLeap

Applied GenAI Bootcamp, Generative AI

Completed the Applied GenAI Bootcamp through NextLeap.

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