At Muay Ying LLC, I founded and operate a multi-brand digital business focused on women in combat sports and athlete-led education. I coordinate projects across content, digital products, partnerships, and community, and direct production across articles, podcasts, video, and social media.
For DON HEATRICK LIMITED, I develop social media strategy and coordinate content production and publishing; my work contributed to growing Instagram from approximately 3,000 to 15,800 followers and a 33% increase in core coaching-program sales. I’ve also coordinated combat sports product development from concept through delivery, negotiating a 25% per-unit cost reduction on an initial 200-unit order.

