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Anung Dewanto

@andwto

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Creative strategist | Performance marketing | Content creator

Indonesia

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What I'm looking for

I’m looking for a creative marketing role where I can combine visual design with performance marketing, creating impactful content, and contributing to growth with quality work and clear results.

As a Creative Strategist focused on performance-driven design, I specialize in turning creative execution into measurable growth.

At Ambara Usedcar, I built and structured the dealership’s digital acquisition foundation by aligning paid media, social content, and platform-native creative to support consistent lead generation.

My work centers on iterative optimization: refining hooks, pacing, messaging, and calls to action using retention data, click-through behavior, and engagement signals. I treat creative as a performance variable, not just an aesthetic output.

With a strong foundation in automotive culture and motorsport heritage, I create content that speaks authentically to both enthusiasts and high-intent buyers, balancing cultural relevance with acquisition logic.

Experience

Work history, roles, and key accomplishments

Digital Marketing Staff

Ambara Used Car

Feb 2024 - Mar 2026 (2 years 1 month)

Managed and grew the company’s social media by producing quality, impactful content. Supported ongoing digital marketing efforts to maintain audience engagement.

Social Media Management Content Creation Digital Marketing Adobe Photoshop Adobe Illustrator Adobe Premiere Pro Lightroom Brand Promotion

Digital Marketing & Creative Strategist

Ambara Used Car

Feb 2024 - Mar 2026 (2 years 1 month)

Built a structured multi-platform digital acquisition foundation by executing data-driven Meta/Google Ads and performance-focused organic content. Stabilized lead generation and achieved an average of 118 online leads monthly.

Meta Ads Google Ads Performance Marketing Lead Generation Organic Content Data Tracking

Freelance Graphic Designer

Barre Ballet School

Mar 2021 - Jan 2024 (2 years 10 months)

Created a brand identity from the ground up and produced both digital and printed promotional media for Barre Ballet School.

Brand Identity Design Graphic Design Print Design Adobe Photoshop Adobe Illustrator Adobe Premiere Pro Adobe After Effects

Graphic Designer & Brand Strategist

Barre Ballet School

Mar 2021 - Jan 2024 (2 years 10 months)

Built the full brand identity and integrated marketing strategy using the PESO framework. Spearheaded the 2023 Cinere branch pre-opening campaign across digital and offline channels to accelerate enrollment growth and early student acquisition.

Brand Identity Integrated Marketing Strategy Graphic Design Campaign Strategy Enrollment Marketing Content Planning Creative Direction

Marketing & Content Strategy Intern

Honda Kencana Kranji

Jan 2022 - Jun 2022 (5 months)

Supported the dealership’s social media expansion by executing a structured content calendar and platform-native assets. Introduced data tracking to refine audience engagement and expanded the organic follower base by ~600 users during the internship.

Social Media Marketing Data Tracking Audience Engagement Organic Growth Marketing Analytics Content Creation Performance Measurement

Marketing Intern

Honda Kencana Kranji

Jan 2022 - Jun 2022 (5 months)

Maintained social media and created marketing content for Honda Kencana Kranji.

Social Media Management Content Creation Digital Marketing Marketing Support

Education

Degrees, certifications, and relevant coursework

Universitas Multimedia Nusantara

Bachelor of Design, Visual Communication Design

2018 - 2023

Completed a Bachelor of Design at Universitas Multimedia Nusantara (2018–2023), focused on visual communication design.

Multimedia Nusantara University

Bachelor of Visual Communication Design, Visual Communication Design

2018 - 2023

Grade: GPA: 3.53/4.00

Bachelor of Visual Communication Design focused on interactive visual communication design and design thinking applied to UI/UX foundations and user-first campaign architecture. Thesis: Designing Interactive Campaign for Microsleep in Long Haul Drivers.