Anung Dewanto

As a Creative Strategist focused on performance-driven design, I specialize in turning creative execution into measurable growth.

At Ambara Usedcar, I built and structured the dealership’s digital acquisition foundation by aligning paid media, social content, and platform-native creative to support consistent lead generation.

My work centers on iterative optimization: refining hooks, pacing, messaging, and calls to action using retention data, click-through behavior, and engagement signals. I treat creative as a performance variable, not just an aesthetic output.

With a strong foundation in automotive culture and motorsport heritage, I create content that speaks authentically to both enthusiasts and high-intent buyers, balancing cultural relevance with acquisition logic.