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Andrés RestrepoAR
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Andrés Restrepo

@andrsrestrepo

Music marketing lead at ANYMAL MEDIA coordinating artist releases, including Bomba Estéreo campaigns with 1.4M TikTok views.

Colombia
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What I'm looking for

I’m looking for a remote role in account management, marketing project management, or business development. I like winning client trust and getting campaigns out the door. I’ve worked with Bomba Estéreo and Gusi and would love to stay close to music, live entertainment, and influencer marketing. Based in Bogotá. Native Spanish, fluent English, advanced French.

At ANYMAL MEDIA, I lead release marketing, digital campaigns, and brand positioning, coordinating management, labels, booking, creative teams, and external partners. I also develop launch plans, content calendars, media briefs, and reporting workflows across artist projects.

For Bomba Estéreo, I coordinated brand, campaign, and digital strategy with management, label, booking, and creative partners. I led short-form content optimization associated with 1.4M TikTok views and a 105% increase in YouTube Shorts views in three weeks.

For Gusi, I coordinated the Vallenato Social Club album rollout, covering timelines, releases, narrative, creative assets, approvals, paid media, and reporting. Through independent artist projects, I advise emerging artists on release positioning, audience development, digital campaigns, and content strategy.

Experience

Work history, roles, and key accomplishments

AM
Current

Director of Business Development / Marketing Lead

Anymal Media

Jun 2024 - Present (2 years 5 months)

Lead release marketing, digital campaigns, brand positioning, and business development, coordinating management, labels, booking, creative teams, and external partners. Develop launch plans, content calendars, media briefs, reporting workflows, and execution schedules across multiple artist projects.

RM

Marketing Strategy

Ricardo and Héctor Montaner

Jan 2025 - Dec 2026 (1 year 11 months)

Supported a Ricardo Montaner LATAM release campaign with USD 1,481.79 in media spend; the release recorded 1.93M total streams. Supported Héctor Montaner digital growth, increasing TikTok audience from approximately 197 to 65,000 followers.

Education

Degrees, certifications, and relevant coursework

Universidad de los Andes logoUA

Universidad de los Andes

Studies, Audio Production and Business Administration

2018 - 2024

Pursued studies in Audio Production and Business Administration.

Babson College logoBC

Babson College

Babson Build Program, Entrepreneurship

2022 - 2022

Completed the Babson Build entrepreneurship program.

Full Sail University logoFU

Full Sail University

Associate of Applied Science, Music Production

2017 - 2018

Grade: Salutatorian

Earned an Associate of Applied Science in Music Production, graduating as Salutatorian.

Tech stack

Software and tools used professionally

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