Andrés Lazo

Managed event marketing and operations for a B2B events company, including building and maintaining a contact database, planning email campaigns, and following up with sponsors and attendees. Set up a WhatsApp assistant for event inquiries and researched decision-makers with Apollo.

Provided project-based work for small businesses including client service, scheduling, and follow-up, with automation handling repetitive tasks. Set up AI and automation for first replies, reminders, and data entry, and delivered a recruiting tool for an HR client.

Ran day-to-day operations, events, and marketing for a Spanish-language reading community, growing it from zero to 600+ members. Managed paid Meta Ads campaigns, planned events end to end, and ran email marketing and a WhatsApp assistant for members.

Coordinated suppliers, campaigns, and customer messaging for a distribution business. Cut distribution costs by 40% through supplier renegotiation and reached 30,000+ unique people in a month via Meta Ads and WhatsApp broadcasts.

Supported the Regional Operations Manager on after-sales service operations across six Latin American markets. Prepared audit reports and tracked data for Lean Six Sigma campaigns, contributing to a 35% reduction in service lead time.

Managed all business functions without a support team, including staff, inventory, accounting, supplier negotiation, logistics, and advertising. Sustained a 40% profit margin through end-to-end ownership.

Bachelor's degree in Industrial Maintenance Engineering, graduated in 2025.