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Andres Hernandez

@andreshernandez6

Brand designer and art director at Andres Creative, building brand guidelines that help healthcare and wellness clients scale creative.

United States

Message

At Andres Creative, I design brand and marketing assets for healthcare and wellness clients across digital, social, print, and physical formats. I also build brand guidelines that help clients scale their creative consistently.

At Jobcase, I designed illustrations, iconography, and reusable digital assets for mobile and marketing channels, helping maintain one visual identity across customer-facing touchpoints.

At Veev, I built a brand identity system and template library from scratch as the sole brand designer. I also designed presentations, marketing assets, and factory signage.

At Cann, I led campaign creative end to end, contributing to an 8% increase in quarterly sales. Earlier, at Yelp, I developed an illustration system and brand guidelines that boosted engagement by 15% across North American markets.

Experience

Work history, roles, and key accomplishments

Current

Art Director / Brand Designer

Current

Andres Creative

Apr 2023 - Present (3 years 6 months)

Designed a wide range of brand and marketing assets across digital, social, print, and physical formats for healthcare and wellness clients. Built brand guidelines to enable consistent creative output.

Figma Adobe Creative Suite Brand Guidelines Art Direction Marketing Assets

Brand Designer

Jobcase

Nov 2022 - Apr 2023 (5 months)

Designed illustrations, iconography, and reusable digital assets across mobile app and marketing channels. Partnered with product and marketing teams to align brand and product experiences.

Illustration Iconography Digital Assets Mobile App Design Marketing Brand Identity

Senior Brand Designer

Veev

Nov 2021 - Nov 2022 (1 year)

Built a brand identity system and scalable template library from scratch as the sole brand designer. Designed executive presentations, marketing assets, and environmental graphics.

Brand Identity Design Systems Templates Presentation Design Environmental Graphics

Senior Brand Designer

Cann

Jul 2020 - Aug 2021 (1 year 1 month)

Designed campaign assets across 30+ simultaneous paid social and email channels. Led campaign creative end to end, driving an 8% increase in quarterly sales.

Campaign Design Social Media Email Marketing Brand Strategy visual communication

Brand Designer / Illustrator

Yelp

Jul 2017 - Apr 2020 (2 years 9 months)

Led development of a new illustration system and brand guidelines, boosting engagement by 15% across North American markets. Designed and shipped programmatic ad and email campaigns at high volume.

Illustration Brand Guidelines Programmatic Advertising Email Campaigns Mentorship Art Direction

Designer, Brand Strategy Group

Hill Holliday

Feb 2012 - Jul 2017 (5 years 5 months)

Led design from concept through production across five major consumer accounts, including Bank of America, Chili's, Dunkin' Donuts, Liberty Mutual, and Cigna. Partnered with strategists and copywriters to deliver polished, on-brand assets under tight deadlines.

Concept Development Production Brand Strategy Client Management Art Direction