Open to opportunities

Andrea Incardona

@andreaincardona

Message

UI/UX designer shaping user-centered interfaces through research, testing, and component design.

Spain

Message

What I'm looking for

I’m looking for a role where I can lead UI/UX work with strong collaboration, turning user tests and research into practical design improvements—especially optimizing onboarding and key flows—while partnering with product, acquisition, and engineering teams.

I’m a UI/UX designer who builds responsive, component-driven interfaces by working closely with UX and Front End teams. At Accenture Multimedia Agency, I designed pages and components for Telco, Finance, E-commerce, and Education, tailoring UI to real industry needs.

In banking, I deepened both UI craft and end-to-end output: I designed online and offline experiences for Banca Widiba, including the company public website, private area UI, mobile app UI, Financial Advisors Dashboard, and collateral like email, video, and social assets. I then became “Responsabile User Interface” and managed a team of 5 designers, keeping focus on the bigger project and the mobile application touchpoints.

Most recently, as “Usability&Quality Specialist,” I focused on UX through User Tests and User Research—especially optimizing the flow to open a new bank account with the Acquisition team. I also deliver monthly reports to the Head of IT with proposed solutions to the most evident pain points, and I complement this work as a UX consultant for small businesses and companies.

Experience

Work history, roles, and key accomplishments

Current

Freelance UX Consultant

Current

Freelancer

Sep 2022 - Present (3 years 9 months)

Worked as a UX consultant for companies and small businesses, supporting user interface and UX work alongside project management and video editing deliverables.

UX Consulting User Experience Design User Interface Design Project Management Video Editing User Centered Design

Usability & Quality Specialist

Banca Widiba

Nov 2021 - Jun 2024 (2 years 7 months)

Conducted user tests and user research to optimize the flow for opening a new bank account with the acquisition team, and provided monthly reports to IT leadership on key pain points.

User Research Usability Testing User Testing Acquisition Team Collaboration UX Reporting

UI Interface Lead

Banca Widiba

Sep 2019 - Nov 2021 (2 years 2 months)

Managed a team of 5 designers (employees and consultants), leading mobile application UI work while coordinating with other touchpoints and reducing time spent on smaller activities.

Team Management Design Leadership Touchpoint Alignment

Senior UI Designer

Banca Widiba

Feb 2014 - Sep 2019 (5 years 7 months)

Designed UI components for online and offline banking outputs, including public website, private area UI, mobile app UI, financial advisors dashboards, and collateral assets.

UI Components Private Area UI Dashboard Design Financial Services UI

UI Designer Consultant

Accenture

Nov 2011 - Feb 2014 (2 years 3 months)

Designed responsive UI pages and components as a consultant, collaborating with UX and Front End teams across telco, finance, e-commerce, and education projects.

Responsive UI UI Components UX collaboration Front End Handoff Financial Services UI