Open to opportunities

Ananya Roy

@ananya_roy

Product Strategist building B2B SaaS and digital products, blending UX, product thinking, and execution to solve complex business problems.

India

Message

What I'm looking for

I’m seeking product management roles with end-to-end product ownership, leading cross-functional teams from discovery to UAT and turning business goals into user-centric product decisions with strong execution and product thinking.

I'm a Product Strategist with 4-5 years of experience building products across B2B SaaS, fintech, healthcare, media, and consumer brands. Although my title has often been Project Manager, my work has centered on product ownership, from discovery and PRDs to roadmap planning, UAT, and launch. I enjoy untangling messy product problems and finding practical solutions that balance user needs, business goals, and engineering realities.

Before moving into product, I worked in design and UX, which still shapes how I think about products. I'm naturally drawn to understanding why people behave the way they do and how small decisions can make a product feel intuitive instead of frustrating.

Outside work, you'll usually find me trying a new restaurant, planning my next trip, experimenting with AI tools, or spending time with animals. I rescued my cat, Puddy, a few years ago, and she's become an excellent reminder that patience, curiosity, and persistence usually pay off, whether you're building products or earning a cat's trust.

Experience

Work history, roles, and key accomplishments

Creative Lead / Project Manager

Biolink Magazine Grow 91

Oct 2021 - Jun 2022 (8 months)

Led 0→1 product development using trend analysis and customer insights, defining a structured production roadmap with milestones and approval checkpoints. Managed cross-functional delivery for institutional magazine production and contributor engagement to support improved on-time release and sales outcomes.

0 1 Product Development Trend Analysis Customer Insights Product Roadmapping Milestone Management Parallel Workstreams Cross functional Leadership Sales Strategy Demand Aligned Merchandising Strategies

Creative Projects Head

47 Creations

Nov 2020 - Oct 2021 (11 months)

Directed a team of 6 designers across 5+ concurrent client accounts, improving on-time delivery rates to 95%. Translated client briefs into production-ready creative assets and optimized execution workflows for influencer and merchandise campaigns by coordinating stakeholders and improving turnaround time.

Branding Product Merchandising Revision Cycle Reduction Workflow Optimization Campaign Execution Performance Tracking

Project Manager / Junior Project Manager

Zethic Technologies

Dec 2024 - Present (1 year 7 months)

Promoted to Project Manager within 9 months, leading 15+ cross-functional members across 5 concurrent projects and reducing delivery cycles by 30%. Delivered multi-tenant booking configuration and managed parallel client programs including Bandhan Bank Change360, PPAC, and Vsync.

Independent Consultant

Freelance Project Management & Brand Remote Consulting

Jan 2022 - Present (4 years 6 months)

Owned end-to-end planning and execution of seasonal catalog launches and multi-channel campaigns across multiple brands, resulting in a 20–30% increase in seasonal sales. Led product discovery and stakeholder alignment to define GTM strategy, prioritize features, and drive milestone-based execution.

End To End Planning Product Discovery Stakeholder Management GTM Strategy Seasonal Catalog Launches Campaign Execution

Education

Degrees, certifications, and relevant coursework

Christ University

Master of Science, Biotechnology

2021 - 2024

Completed an M.Sc. in Biotechnology at Christ University, finishing research work 40% ahead of schedule and processing 150+ samples across 6 locations through structured batch planning and phased execution.