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Ana Alves

@anaalves2

Senior Graphic Designer at Grupo Vizcaya creating campaigns and retail experiences for luxury fragrance brands including Lacoste and Coach.

Brazil
Message

At Grupo Vizcaya, I collaborate with Marketing and Trade Marketing to create campaigns and brand activations for luxury fragrance brands, including Lacoste, Coach, Montblanc and Hermès. I develop materials for retail and digital channels, from store windows and displays to e-commerce assets and launch videos.

At Pierre Fabre Laboratoires, I led integrated campaigns for Avène, Darrow and Ducray, from creative direction through production and delivery. I also developed visual merchandising and campaign toolkits, and coordinated graphic production and technical validation with suppliers and internal teams.

My work spans branding, packaging, graphic production and 3D modeling for displays and exhibition environments. I hold a Bachelor's Degree in Industrial Design from UFF - Universidade Federal Fluminense and have also created digital learning materials, email marketing and online course interfaces.

Experience

Work history, roles, and key accomplishments

GV
Current

Senior Graphic Designer

Grupo Vizcaya

Apr 2026 - Present (6 months)

Collaborated with Marketing and Trade Marketing teams to develop campaigns and brand activations for luxury fragrance brands. Created and adapted on- and offline materials, visual merchandising, and digital assets to maintain brand consistency.

DE

Mid Level Design Analyst

Dermage

Feb 2026 - Apr 2026 (2 months)

Supported the definition and development of annual campaigns for export products, ensuring brand consistency for LATAM markets. Developed visual merchandising projects, 3D stands, and digital assets, and managed timelines and project schedules.

Pierre Fabre Laboratoires logoPL

Mid Level Campaign Designer

Mar 2023 - Nov 2025 (2 years 8 months)

Led the development and management of integrated campaigns for Avène, Darrow, and Ducray, from briefing through final delivery. Managed graphic production, supplier development, and technical validation of materials.

Education

Degrees, certifications, and relevant coursework

Domestika logoDO

Domestika

Specialization, Graphic Design

2025 - 2025

Completed a specialization in Graphic Design & Visual Communication in 2025.

Universidade Federal Fluminense logoUF

Universidade Federal Fluminense

Bachelor's Degree, Industrial Design

2018 - 2022

Bachelor's Degree in Industrial Design with a focus on Product Design, completed in 2022.

TI

TIMTEC

Course, Web Development

Completed courses in Introduction to Front-End Development (HTML5) and Image Editing & Retouching.

Google logoGO

Google

Course, Digital Marketing

Completed a course in Digital Marketing & Google Search Ads.

Udemy logoUD

Udemy

Course, Graphic Design

Completed a course in Complete Graphic Design.

Domestika logoDO

Domestika

Course, Marketing

2026 - 2026

Completed courses in Data-Driven Marketing Strategies and Growth Marketing Strategies in 2026.

FB

FAETEC - Escola Técnica Estadual Adolpho Bloch

Technical High School Diploma, Advertising and Marketing Communications

2015 - 2017

Technical High School Diploma in Advertising and Marketing Communications, completed in 2017.

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