Amy Lee
@amylee
I am a detail-oriented professional with a strong foundation in e-commerce and marketing.
What I'm looking for
Currently open to new opportunities!
I am a detail-oriented and analytical professional with a strong foundation in e-commerce and marketing. My Growth Marketing Certification from Cornell University has further equipped me with the skills and knowledge to succeed in the digital marketing space.
I have experience in e-commerce analytics, marketing analytics, and copywriting, and am proficient in a variety of software and platforms such as Asana, Basecamp, Netsuite, Avatax, Livescale, Klaviyo, Mailchimp, Attentive, Google Analytics, Notion, Adobe InDesign, and Shopify Plus.
Experience
Work history, roles, and key accomplishments
Ecommerce Consultant
Freelance
Nov 2022 - Present (2 years 8 months)
Increase sales by optimizing the website's user experience, product descriptions, and SEO
Improve customer retention by developing a customer retention strategy that includes loyalty programs, email marketing campaigns, and personalized recommendations
Streamline operations by analyzing an ecommerce company's fulfillment processes, inventory management systems, and shipping strategies, and ident
Ecommerce Analyst
Beekman 1802
Nov 2020 - Oct 2022 (1 year 11 months)
- Analyzed KPIs to develop reports tracking spending, performance, and impact through a conversion funnel; helping achieve a 30% increase in ecommerce sales YoY
- Researched and initiated solutions to address ongoing inefficiencies to increase revenue with solutions such as integrating an SMS platform
- Utilized Netsuite + Shopify to design and track inventory models through the full life cycle du
Marketing Associate
Beekman 1802
Nov 2019 - Nov 2020 (1 year)
- Leveraged marketing insights to create proposals and decks for branded product collaborations with Schitt’s Creek television show
- Reported sales insights for recommended hero products to bring into Ulta retail stores
- Wrote and revised copy for the company website, outbound email campaigns, blog posts, articles, and monthly corporate newsletters
- Established relationships with local media ou
Education
Degrees, certifications, and relevant coursework
Amy hasn't added their education
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Tech stack
Software and tools used professionally
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