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Aman AnandAA
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Aman Anand

@amananand88

UX Researcher delivering strategic user insights that align people needs, business metrics, and product ideas.

India
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What I'm looking for

I’m looking for a product team where I can deliver actionable UX research that shapes strategy—bringing together people needs, measurable business metrics, and clear narratives—while collaborating closely with Product, Design, Tech, and Data to improve user experiences.

I’m a UX Researcher and Social Researcher with 14+ years of experience bringing strategic insights to design and product decisions. I’ve worked cross-functionally with Product, Tech, Marketing, Data, and Design to deliver actionable research that converges people needs, key business metrics, and strong ideas.

Across industries like Media/Entertainment, E-comm, Product Tech, Automotive, CPG, Retail, Healthcare, and Non Profit, I craft insights through formative to evaluative research—using in-depth interviews, usability testing, contextual enquiry, ethnography, focus groups, co-creation workshops, controlled experiments, surveys, and data analytics. Most recently, I deliver insights that influence product strategies and improve user experiences, working with teams and clients including Meta (WhatsApp & Facebook) and Coinbase; I also consult independently with research agencies and organizations to run user research, consumer research, and social research projects using qualitative and quantitative methods.

Experience

Work history, roles, and key accomplishments

SE
Current

Research & Insights Consultant

Self-employed

Sep 2022 - Present (3 years 9 months)

Partnered with research agencies and organizations internationally to deliver user, consumer, and social research projects, applying usability testing, semi-structured interviews, contextual inquiry, ethnography, focus groups, and quantitative surveys to generate actionable insights.

Education

Degrees, certifications, and relevant coursework

Indian Institute of Technology Delhi logoID

Indian Institute of Technology Delhi

Certificate Programme in Business Analytics & Optimisation, Data Analytics

2021 - 2022

Completed a certificate programme in Business Analytics & Optimisation (data analytics) at IIT Delhi from 2021 to 2022.

University of Mumbai logoUM

University of Mumbai

Master of Arts in Economics, Economics

2011 - 2013

Completed an M.A. in Economics at the University of Mumbai from 2011 to 2013.

NA

Northpoint Centre of Learning and Nielsen Academy

Master's in Marketing Research, Marketing Research

2010 - 2011

Completed a post graduate programme in Marketing Research with Northpoint Centre of Learning and Nielsen Academy from 2010 to 2011.

University of Mumbai logoUM

University of Mumbai

Bachelor of Commerce, Commerce

2007 - 2010

Completed a B.Com (Commerce) at the University of Mumbai from 2007 to 2010.

Tech stack

Software and tools used professionally

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