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@alyazenita
Creative digital marketing manager specializing in social media strategies.
I am a creative and detail-oriented Digital Marketing Manager with extensive experience in social media strategy and brand activation. My journey in digital marketing began with a passion for storytelling through content creation, which I have honed over the years while working with various brands. I thrive in fast-paced environments, ensuring seamless execution of campaigns that resonate with target audiences.
Throughout my career, I have successfully led digital marketing initiatives for companies like GoThru Media and Kale Clothing, where I developed and analyzed online sales strategies, managed budgets, and collaborated with stakeholders to drive business growth. My ability to analyze large sets of data has allowed me to identify market trends and user behavior, enabling me to formulate effective marketing strategies that align with business goals.
As a team player, I believe in fostering collaboration and communication among team members to achieve common objectives. I am always on the lookout for new digital marketing trends and innovations, ensuring that the brands I work with remain at the forefront of industry developments. My goal is to leverage my skills and experience to create impactful marketing campaigns that not only drive sales but also enhance brand presence.
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Work history, roles, and key accomplishments
Self-Employed
Sep 2022 - Present (3 years 2 months)
Produced minimalist, faceless content on TikTok and Instagram. Managed accounts, developed strategies, and analyzed performance while running ads and collaborating with brands for campaigns.
Cubepano
Jun 2023 - Jun 2024 (11 months)
Initiated new businesses, designed social media strategies, and managed platforms for consistent brand messaging. Conducted market research and created graphic designs for marketing materials.
GoThru Media
Oct 2022 - Jun 2024 (1 year 8 months)
Led, tracked, and measured all digital marketing activities. Developed content for social platforms and planned campaigns based on data analysis. Managed budgets and reported on performance.
Papa Group
Jun 2022 - Aug 2022 (2 months)
Brainstormed and implemented creative growth marketing strategies, ensuring the marketing plan was on schedule.
Usumin Indonesia
Apr 2022 - Jun 2022 (2 months)
Planned and executed digital marketing strategies while leading a team of designers and planners to optimize performance based on insights.
PT Subang Autocomp Indonesia
Nov 2019 - Jan 2022 (2 years 2 months)
Led the Production Preparation Team, managed project analysis, and ensured product preparation was on schedule.
Lontar Labs by PT Jerbee Indonesia
Mar 2019 - Nov 2019 (8 months)
Contributed to mobile app development using Flutter and prepared presentation documents for product launches.
Degrees, certifications, and relevant coursework
Bachelor of Science, Statistic
2022 -
Diploma, Software Engineering
2016 - 2019
Software and tools used professionally
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