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Aline Oliveira Magalhaes

@alineoliveiramagalha

Senior Product Manager at Thryv, scaling authentication and billing while shipping AI-powered content tools.

United States
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At Thryv, I own product strategy and roadmaps for Authentication and Subscription Management/Billing, leading cross-functional teams building secure, revenue-critical experiences. I also use AI tools like Claude Cowork to speed up research and synthesis.

Previously, I led Thryv’s customer-facing engagement suite and shipped AI-powered content generation and personalization for Email and Landing Pages. At Banzai, I led the Demio product and team, shipping a new pricing model, billing, and integrations; earlier, I improved customer and operational outcomes across Reed Smith, National Retail Federation, LATAM Airlines, and Rede D'or São Luiz.

Experience

Work history, roles, and key accomplishments

Thryv logoTH
Current

Senior Product Manager

Dec 2024 - Present (1 year 10 months)

I own product strategy and roadmap for Thryv's Authentication and Subscription Management/Billing teams, two cross-functional groups of 20+ engineers, designers, and QA building the secure, revenue-critical experiences thousands of small-business owners rely on daily.

I lead the full lifecycle across login, identity, and account security, as well as the subscription, pricing, and billing experie

KE

Senior Product Manager

Keap

Oct 2024 - Dec 2024 (2 months)

I owned the email experience as both PM and Product Owner for a team of 10+, reimagining it as a simple engagement tool that converts more leads and drives recurring revenue, leading discovery and user interviews, all agile ceremonies, and the full path from research to launch and analytics.

KE

Product Manager

Keap

Oct 2022 - Oct 2024 (2 years)

Turning the email experience into a simple, easy-to-use engagement tool that converts more leads ensuring long-term recurring revenue.

BA

Product Advisor

Banzai

Oct 2022 - Jan 2023 (3 months)

Worked as Product Advisor at Banzai.

BA

Lead Product Manager

Banzai

Jul 2021 - Oct 2022 (1 year 3 months)

I led the full Demio product (dashboard, live webinar room, payments, integrations) and a team of 10+ PMs, designers, and engineers, including hiring, onboarding, and coaching. Reported directly to the CTO and shipped a new pricing model, billing, and integrations with Heap, HubSpot, Salesforce, and Pardot, all driven by data and continuous discovery.

RS

Senior Project Manager

Reed Smith

Jun 2018 - Jul 2021 (3 years 1 month)

I acted as product manager to plan and implement an all-in-one CRM platform and Task Tracker, leading a team of 10+ and improving team efficiency by 20% by increasing billable hours. I managed KPIs, and collaborated on go-to-market strategy for new products, and became the go-to expert for the Private Client Services Group, aligning teams across multi-site, nationwide operations through continuous

NF

Project Manager

National Retail Federation

Aug 2017 - Feb 2018 (6 months)

I partnered with Marketing to refine strategy, create content, and grow the product catalog for the Big Show 2018 conference, driving a 35% increase in international attendance. I coordinated logistics, reporting, and member recruitment for international customers, generating 1,000+ new clients and a 5% increase in memberships.

LA

Senior Project Manager

LATAM Airlines

Oct 2013 - Feb 2017 (3 years 4 months)

I acted as an associate product manager, supporting product releases and driving product adoption, while managing complex travel-package projects within a $500K budget under strict timelines. I partnered with the Product team to develop and launch new products and improved NPS from 55 to 76 through mystery shoppers, KPIs, CSAT tracking, surveys, and stronger training programs with Customer Success

RL

Senior Project Manager

Rede D'or São Luiz

Aug 2002 - Jun 2013 (10 years 10 months)

I led large-scale healthcare process and compliance projects, influencing teams across the organization to achieve ISO 9000 certification. I decreased ER patient wait time by 45% with a fast-track triage system and reduced operating-room setup errors from 2.80% to 0.087% through standardized protocols and checklists. I also led the transition from paper charts to electronic medical records across

Education

Degrees, certifications, and relevant coursework

AP

Advancing Women in Product

Product Management Specialization - Sponsored by Amazon Web Services (AWS)

Jan 2021

GA

General Assembly

SQL Bootcamp

Apr 2021

SA

Scrum Alliance

Certified Scrum Product Owner (CSPO)

Mar 2021

GA

General Assembly

Product Management Bootcamp

Oct 2020

GA

General Assembly

Coding Bootcamp

Aug 2020

GA

General Assembly

User Experience Bootcamp

Dec 2020

GA

General Assembly

JavaScript Bootcamp

Nov 2020

GA

General Assembly

Agile and Scrum Bootcamp

Oct 2020

CO

Codecademy

Full-stack web development

Aug 2020

PC

Pós Graduação - Faculdades Oswaldo Cruz

Master of Business Administration - MBA, Business Administration and Management, General

2009 - 2010

UM

Universidade Anhembi Morumbi

Bachelor of Arts - BA, Advertising and Marketing Communications

2001 - 2005

Tech stack

Software and tools used professionally

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