Alexa Hartwig

I bring a robust background in strategic marketing and content development, combining leadership, strategic thinking, and creative problem-solving to deliver measurable results. I’m known for building strong client and potential client relationships while maintaining an agile approach to fast-moving work environments.

As a Regional Director, Community Relations, I managed marketing strategy for three brands under the Brightli system of organizations—driving positive return on investment and lead generation growth. I focus on turning strategy into performance, with clear attention to detail and consistent execution.

Previously, as Director of Account Services, I managed up to 13 employees and $150,000 in monthly revenue. I coached teams to optimize strategic marketing efforts for maximum ROI and worked closely with enterprise accounts to maximize retention.

My earlier roles strengthened my client-facing foundation: as an Account Strategist, I worked directly with up to 20 clients to develop content strategies that increased thought leadership, brand awareness, lead generation, and organic SEO, including securing valuable press placements. I also supported sales growth as an Outbound Sales Development Representative, helping generate over $100,000 of new annual revenue within my first year.