Open to opportunities

ajinkya shindgikar

@ajinkyashindgikar

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Accomplished strategic brand marketing leader with proven expertise.

India

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What I'm looking for

I am looking for a dynamic role that fosters innovation and collaboration, where I can leverage my expertise in brand marketing to drive impactful growth and engagement.

I am an accomplished strategic brand marketing leader with extensive experience in driving measurable brand growth and enhancing visibility across diverse industries. My journey has been marked by a commitment to crafting innovative marketing strategies that align with corporate objectives, significantly elevating brand equity and market positioning.

Currently, I serve as the Senior Brand & Growth Manager at Scripbox, where I spearhead brand marketing initiatives for one of India’s leading digital wealth management platforms. My role involves launching integrated marketing campaigns, unifying brand identity across acquisitions, and collaborating with cross-functional teams to drive qualified lead generation and enhance customer engagement.

Throughout my career, I have been recognized for my ability to leverage data-driven insights and consumer behavior analytics to design impactful campaigns. I have received accolades from prestigious festivals like Cannes Lions and D&AD, underscoring my dedication to excellence in marketing. I am passionate about building strategic partnerships and nurturing vendor relationships to maximize campaign effectiveness and reach.

Experience

Work history, roles, and key accomplishments

Current

Senior Brand & Growth Manager

Current

Scripbox

Nov 2024 - Present (8 months)

Spearheaded brand marketing and growth initiatives for one of India's leading digital wealth management platforms, driving market expansion, customer acquisition, and brand differentiation in a competitive fintech landscape. Launched 360° integrated marketing campaigns for 'Scripbox Prime', successfully repositioning the premium product offering and aligning it with the brand's value proposition t

Brand Marketing Growth Initiatives Market Expansion Customer Acquisition Market Differentiation Integrated Marketing Product Positioning Value Proposition Stakeholder Engagement Cross Functional Collaboration

Senior Brand Marketing Manager

MoneyView

Oct 2022 - Oct 2024 (2 years)

Led the design and execution of comprehensive marketing strategies aligned with business goals, amplifying brand messaging across digital, social, and traditional platforms. Utilized consumer insights and market intelligence to inform strategic decisions, adapting campaigns to evolving audience preferences and competitive landscapes.

Marketing Strategy Digital Marketing Social Media Traditional Marketing Consumer Insights Market Intelligence Campaign Optimization Content Creation Vendor Management

Senior Client Solutions Manager

VMLY&R (A WPP Group)

Oct 2020 - Sep 2022 (1 year 11 months)

Directed integrated marketing campaigns that aligned with client objectives, leveraging data-driven insights and cross-channel collaboration. Partnered with internal teams and clients to develop strategic communication plans enhancing brand visibility and engagement.

Integrated Marketing Client Management Data Insights Strategic Communications Campaign Analysis Marketing Excellence Digital Footprint

Brand Manager

Gera Developments & Facelift Brand Solutions

Dec 2018 - Sep 2020 (1 year 9 months)

Crafted and implemented go-to-market strategies for key real estate products, accelerating brand positioning and market penetration. Managed comprehensive brand communication plans, increasing customer engagement by 25%.

Go To Market Strategy Product Positioning Market Penetration Brand Communications Customer Engagement Brand Management Marketing Execution Strategic Planning

Senior Account Executive

Publicis Worldwide & CNBC

Jun 2016 - Aug 2018 (2 years 2 months)

Represented major clients including Citibank and P&G, ensuring delivery of integrated marketing strategies aligned with brand values. Led campaign planning from ideation through final analysis, managing PR, digital, and offline marketing channels.

Integrated Marketing Campaign Planning PR Digital Marketing Offline Marketing

Education

Degrees, certifications, and relevant coursework

Northpoint Centre of Learning

Diploma in Advertising & Brand Management, Advertising & Brand Management

Cultivated a proactive approach to brand marketing, emphasizing innovative strategies in digital channels and programmatic advertising to foster sustainable growth and enhance market presence. Accomplished strategic brand marketing leader with over X years of experience driving measurable brand growth, enhancing visibility, and delivering sustained business impact across diverse industries.

MES College

Bachelor of Business Administration, Business Administration

Proven expertise in crafting and executing innovative marketing strategies that align with corporate objectives, significantly elevating brand equity and market positioning. Skilled in leveraging data-driven insights and consumer behavior analytics to design campaigns that foster deep customer engagement and loyalty.