Open to opportunities

Aima Raza

@aimaraza

Message

Marketing Operations & Project Manager driving growth through streamlined campaigns and hands-on team leadership.

Italy

Message

What I'm looking for

I’m looking for a fully remote role where I can bring strong organizational skills, marketing know-how, and a hands-on approach to a growing team.

I’m a Marketing Operations & Project Manager with 5+ years of experience in content strategy, campaign management, and team coordination. I currently manage a portfolio of 80+ restaurant clients at Innowi Inc., scaling it by 60% in under 6 months.

I lead marketing operations end-to-end—setting weekly priorities, running performance reviews, and keeping projects on track. I also act as the primary client contact for escalated issues, managing expectations and ensuring SLA compliance across accounts.

I’m hands-on with execution and measurement: I streamline cross-functional workflows using ClickUp and Notion to track campaign progress, client deliverables, and team KPIs. I’ve delivered measurable impact, including a 15% improvement in click-through rates through data-driven optimization.

Before focusing on operations, I built strategy and content systems across channels and managed high-stakes communication work as Conference Manager for the Prime Minister's Office (National Security Division) in Pakistan. I enjoy structured problem-solving, stakeholder communication, and writing that translates complex outcomes into clear messaging.

Experience

Work history, roles, and key accomplishments

Current

Marketing Operations Manager

Current

Innowi Inc.

Sep 2025 - Present (9 months)

Manage marketing operations for 80+ restaurant client accounts, growing the portfolio by 60% from 50 accounts in under 6 months (~$20,000/month managed revenue). Lead a team of 4 marketing specialists, streamline workflows in ClickUp and Notion, and handle escalated client issues to ensure SLA compliance.

Portfolio Management Paid Social Campaigns Team Leadership Client Account Management ClickUp Notion SLA Management Performance Analytics

Communication & Content Strategist

Innowi Inc.

Jun 2022 - Aug 2025 (3 years 2 months)

Developed and executed multi-channel content and communication strategies, improving click-through rates by 15% through data-driven optimization. Led end-to-end content creation, built marketing campaign calendars, and produced email sequences, landing page copy, social content, and campaign briefs.

Content Strategy Multi channel Marketing CTR Optimization Copywriting

Conference Manager

Prime Minister's Office – National Security Division

Dec 2021 - May 2022 (5 months)

Managed end-to-end execution of high-profile national security policy conferences, coordinating logistics, stakeholders, and communications under strict protocols. Worked with advisory boards to define event scope, budgets, and communications, and authored issue briefs and op-eds summarizing post-event policy outcomes.

Event Operations Stakeholder Management Policy Writing Formal Communications Under Protocols

Technical Content Writer

Media @ Marsons

Oct 2021 - Jan 2022 (3 months)

Produced technical content across healthcare, finance, insurance, and SaaS, including blog posts, articles, and website copy. Managed the WordPress CMS and optimized content for SEO visibility and audience engagement.

Technical Content Writing WordPress

Web Content Writer

Wazzos eServices

Jan 2020 - Oct 2021 (1 year 9 months)

Created SEO-optimized web content across multiple client accounts while consistently meeting editorial deadlines. Contributed to ideation and content strategy for new verticals and campaign cycles.

Content Strategy