AKAdnan Kayyali
@adnankayyali
Content manager and storyteller driving SEO-focused audience growth.
LebanonWhat I'm looking for
I am a content manager, writer, and editor with over six years of experience creating digital content that informs, engages, and drives measurable results. I blend editorial, educational, and multimedia storytelling with SEO and content strategy to make complex topics accessible to broader audiences.
I lead end-to-end content pipelines—research, writing, editing, video production, publishing, and performance analysis—while building efficient systems and guiding teams. I have delivered search-optimized content, redesigned underperforming assets, and implemented AI-assisted workflows to scale production.
In parallel, I am developing a large-scale original game project focused on narrative design, worldbuilding, and systems. I am motivated by projects that combine strategic insight with creative execution and that produce clear, purposeful content with measurable impact.
Experience
Work history, roles, and key accomplishments
Senior Content Writer
Self-employed
Jun 2025 - Present (7 months)
Provide content strategy, editorial execution, and SEO consulting for multiple clients, delivering search-optimized articles, landing pages, and video scripts while improving content clarity and organic performance.
Game Designer
Independent Game Project
May 2025 - Present (8 months)
Design narrative, worldbuilding, and gameplay systems for a large-scale original game project, creating lore, progression mechanics, and modular systems to support long-term content frameworks.
Content Writer
Takreem Foundation
Aug 2024 - May 2025 (9 months)
Managed social media and website content, produced SEO-driven articles and video scripts, edited short- and long-form video, and executed email and campaign strategies to grow engagement and visibility.
Content Manager
PreScouter Inc.
Jan 2023 - Jan 2024 (1 year)
Developed and executed content marketing plans that increased user interaction 10–40% and site traffic 35%, managed content production, newsletters, and lead magnets, and improved content performance via A/B testing.
Content Writer
Inside Telecom Business Magazine
Feb 2020 - Jan 2023 (2 years 11 months)
Authored and optimized SEO content, increasing organic blog traffic ~50% year-on-year, managed content operations, and collaborated with cross-functional teams to improve engagement by 10–30%.
Freelance Content Writer
Freelance
Produced tailored content strategies, website copy, product descriptions, email flows, and social campaigns for diverse clients, improving traffic and engagement through SEO and performance analysis.
Education
Degrees, certifications, and relevant coursework
ABAmerican University of Beirut
Bachelor, Media and Communication
2015 - 2019
Completed a Bachelor in Media and Communication with coursework and projects focused on media, communication theory, and content production.
Ras Beirut International School
High School Diploma, Secondary Education
Completed secondary education at Ras Beirut International School, graduating in 2014.
Tech stack
Software and tools used professionally
Availability
Location
LebanonAuthorized to work in
Job categories
Skills
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