Open to opportunities

Adina Viasu

@adinaviasu

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Empathetic HR leader driving growth through people-first strategies.

Romania

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What I'm looking for

I seek a role in a forward-thinking organization that values employee experience and growth.

I am an empathetic and strategic HR leader with a proven track record of aligning HR practices with business objectives. My deep understanding of business dynamics, combined with a people-first approach, allows me to drive growth and enhance employee satisfaction effectively. I am recognized for transforming workplace environments where employees feel valued and engaged, leveraging my international experience to implement innovative HR strategies across diverse settings.

As the Head of Human Resources at Wiren Corporation, I have played a pivotal role in shaping the HR function across the entire group of companies. I am known for fostering a balanced approach, maintaining empathy toward employee development and recognition while ensuring the company consistently meets and exceeds its business targets. My contributions include developing a robust organizational structure, implementing a performance management system, and promoting internal talent, all aimed at creating a high-performing and inclusive workplace.

With a commitment to my HR with Heart philosophy, I am eager to elevate the People Experience and fuel the success of a forward-thinking organization. My strategic business partnership skills and ability to define and implement a values-driven culture have significantly boosted employee engagement and cohesion, making me a trusted advisor in strategic business decisions.

Experience

Work history, roles, and key accomplishments

Current

Head of Human Resources

Current

Wiren Corporation

Apr 2023 - Present (2 years 3 months)

As Head of Human Resources, I played a pivotal role in shaping the HR function across the entire group of companies, fostering a balanced approach to employee development and recognition while ensuring business targets were met. I developed the entire organisational structure from the ground up, creating clear departmental structures, recruiting department managers, and promoting internal talent.

Compensation Benefits Conflict Resolution Talent Acquisition Organisational Development Performance Management Employee Engagement

Marketing Manager

Media-Viani

Apr 2019 - Present (6 years 3 months)

I led marketing strategies for a diverse portfolio of clients, including furniture manufacturers, CNC distributors, vegan food producers, and non-profits. From client acquisition to campaign execution, I managed end-to-end marketing projects, delivering tailored solutions that drove brand visibility and business growth.

Marketing Strategy Campaign Execution Business Growth Digital Marketing Social Media Strategic Planning

Country Responsible

Performance Lubricants

Sep 2017 - Present (7 years 10 months)

I led the expansion of Performance Lubricants into the Bulgarian market, driving business growth and profitability across all product lines. I developed and executed sales strategies, identified key business opportunities, and provided tailored solutions for customers.

Market Expansion Sales Strategy Business Development Sales Forecasting Customer Solutions Key Account Management Business Growth Strategic Partnerships

HR Business Process Specialist

Coca-Cola Hellenic Bottling Company

May 2016 - Present (9 years 2 months)

I successfully led the knowledge transfer to the Business Service Organization team during the HR transformation, enhancing operational efficiency. I also implemented a project that significantly increased recruitment success rates, enhancing the talent acquisition process.

HR Processes Talent Acquisition HR Analytics Organisational Development Performance Management Change Management

Internal Control Coordinator

Delphi Packard Romania

Jan 2012 - Present (13 years 6 months)

I led the implementation and oversight of the company’s auditing and compliance programs within the automotive industry. I conducted detailed audits and continuous reviews of organisational controls, operating procedures, and regulatory compliance.

Auditing Regulatory Compliance Internal Controls Financial Control Reporting Risk Management

Executive Assistant

Delphi Packard Romania

Jul 2008 - Present (17 years)

I provided high-level executive support to the General Manager in a fast-paced automotive environment. I organised internal events, workshops, and employee motivation initiatives, and maintained databases and performed routine analyses for administrative reports.

Executive Support Employee Engagement Budget Management Administrative Support Database Management Reporting Process Improvement Communication

Indirect Material Responsible

Delphi Packard Romania

Jun 2007 - Present (18 years 1 month)

I oversaw the procurement and management of indirect material for the plant, ensuring timely and cost-effective sourcing. I negotiated contracts with external suppliers, achieving favorable terms and reducing costs.

Procurement Indirect Material Management Contract Management Inventory Management Supply Chain Quality Control Strategic Sourcing

Education

Degrees, certifications, and relevant coursework

Aurel Vlaicu University

Bachelor ’s Degree, Psycho-Pedagogy

2005 - 2009

Studied Psycho-Pedagogy at Aurel Vlaicu University in Arad, Romania, from 2005 to 2009. This program provided a foundational understanding of educational psychology and pedagogical methods.

Vasile Goldis High School

High School Diploma, Humanities - Philology

2001 - 2005

Completed a High School Diploma in Humanities - Philology at Vasile Goldis High School in Arad, Romania, from 2001 to 2005. This curriculum focused on developing strong linguistic and humanistic foundations.