I am seeking to work as a GTM Engineer, implementing AI and data-driven automations for marketing and sales: architecting, prioritizing, and building operations that deliver measurable results.
ADBI Inteligência em Marketing
@adbiintelignciaemmar
GTM Engineer · AI Implementation for Marketing, Sales & GTM | Advisor · Solutions Architect · Process Automation
What I'm looking for
I work at the intersection of AI, automation, data, marketing, strategy, and business operations.
I help companies and marketing, sales, and growth teams move past paralysis when it comes to implementing AI, so they can operate more intelligently through diagnosis, prioritization, architecture, and a focus on real business outcomes.
Because “implementing AI” is not about endlessly testing the latest tools. It is about understanding the problem, designing the right logic, and building an operation that actually works. Technology does not come before the solution.
For years, I have been using AI, automation, data, and cross-platform integrations in a practical and advanced way to automate processes, empower teams, and scale productivity across both corporate and entrepreneurial projects.
Today, I build projects using tools such as Claude Code, Codex, Lovable, Vercel, and n8n. I founded Florianópolis24h, which now has more than 900k followers, co-founded AcademiaGPT, and also work at RD Station (TOTVS Group), where I create solutions to scale demand generation efficiency through automation, data, and AI.
How I can help:
→ AI implementation advisory for marketing and sales teams
→ Mentorship for professionals who need to apply AI but do not know where to start
→ Custom AI and automation projects for companies
Experience
Work history, roles, and key accomplishments
Led one-man construction of an AI-assisted GTM platform for Mid Market RD Station, unifying BigQuery, RD Station, n8n, OpenAI API, Apollo, and Salesforce to score accounts/contacts and build ABM cadences. Drove AI adoption across the team to improve interest-signal detection and prioritization of complex negotiations.
Founder & Growth Specialist
Florianópolis24h
Jan 2017 - Present (9 years 3 months)
Founded Florianópolis24h and scaled it into a major local digital media outlet (~900k followers, 15M organic impressions/month) by applying AI-driven automation to content, monitoring, and commercial operations. Built automation workflows for proposals, negotiation support, and site/app development using Claude Code, Codex, Lovable, Vercel, and n8n.
Led Product-Led Growth in RD Station CRM from sign-ups to paid conversion, coordinating with Engineering, Product, Sales, and BI to improve activation and conversion. Implemented Mixpanel→Zapier→RD Station Marketing flows and an AI support agent, increasing active users +12%, sign-up/paid conversion +14%, and reducing free-user support tickets by 60%.
Sr Growth & Performance Analyst
Partner Growth
Oct 2021 - Jan 2024 (2 years 3 months)
Served as Product Owner for the Partner Growth Marketplace, turning it into a lead-generation channel with defined processes, metrics, and journey attribution. Automated lead generation/distribution and data enrichment, cutting manual operations by 80%, increasing leads by 300%, and delivering R$100k NMRR.
Growth & Data-Driven Marketing Analyst
DOT Digital Group
Jan 2020 - Oct 2021 (1 year 9 months)
Delivered marketing BI for a corporate education company by building interactive Google Data Studio dashboards connected to BigQuery and standardizing multichannel web/conversion tracking. Managed landing pages, marketing automation, lead scoring, and pipeline reporting to support demand generation and conversion optimization.
Head of Marketing & Events
TD Campus
Jan 2018 - Jan 2020 (2 years)
Built from scratch the end-to-end marketing and event production operation for TD Campus (Transformação Digital), operating as a one-man army from strategy through execution. Scaled to a sustainable cadence of 2 in-person events per month using a repeatable remote operating model.
Head of Marketing & Event Ops
Grupo 1007
Jan 2011 - Jan 2018 (7 years)
Led marketing and event production strategies, including brand expansion management and crisis management across multiple locations. Coordinated weekend event planning and execution for ~650 events annually and managed teams involved in delivery.
Education
Degrees, certifications, and relevant coursework
Centro Universitário Uniamérica
MBA, Business Intelligence, Business & Marketing
2022 - 2023
Completed an MBA in Business Intelligence and Business & Marketing at Uniamérica from 2022 to 2023.
Universidade Estácio de Sá
Relações Públicas, Publicidade e Comunicação Aplicada
2015 - 2018
Studied Public Relations, Advertising, and Applied Communication at Universidade Estácio de Sá from 2015 to 2018.
Universidade Federal de Santa Catarina
Engenharia Civil
2010 - 2015
Studied Civil Engineering at Universidade Federal de Santa Catarina from 2010 to 2015.
Tech stack
Software and tools used professionally
Availability
Location
Salary expectations
Social media
Job categories
Skills
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