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ADBI Inteligência em MarketingAM
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ADBI Inteligência em Marketing

@adbiintelignciaemmar

GTM Engineer · AI Implementation for Marketing, Sales & GTM | Advisor · Solutions Architect · Process Automation

Brazil
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What I'm looking for

I am seeking to work as a GTM Engineer, implementing AI and data-driven automations for marketing and sales: architecting, prioritizing, and building operations that deliver measurable results.

I work at the intersection of AI, automation, data, marketing, strategy, and business operations.

I help companies and marketing, sales, and growth teams move past paralysis when it comes to implementing AI, so they can operate more intelligently through diagnosis, prioritization, architecture, and a focus on real business outcomes.

Because “implementing AI” is not about endlessly testing the latest tools. It is about understanding the problem, designing the right logic, and building an operation that actually works. Technology does not come before the solution.

For years, I have been using AI, automation, data, and cross-platform integrations in a practical and advanced way to automate processes, empower teams, and scale productivity across both corporate and entrepreneurial projects.

Today, I build projects using tools such as Claude Code, Codex, Lovable, Vercel, and n8n. I founded Florianópolis24h, which now has more than 900k followers, co-founded AcademiaGPT, and also work at RD Station (TOTVS Group), where I create solutions to scale demand generation efficiency through automation, data, and AI.

How I can help:
→ AI implementation advisory for marketing and sales teams
→ Mentorship for professionals who need to apply AI but do not know where to start
→ Custom AI and automation projects for companies

Experience

Work history, roles, and key accomplishments

RD Station logoRS
Current

GTM Engineer (IA e Automação)

Jan 2025 - Present (1 year 3 months)

Led one-man construction of an AI-assisted GTM platform for Mid Market RD Station, unifying BigQuery, RD Station, n8n, OpenAI API, Apollo, and Salesforce to score accounts/contacts and build ABM cadences. Drove AI adoption across the team to improve interest-signal detection and prioritization of complex negotiations.

FL
Current

Founder & Growth Specialist

Florianópolis24h

Jan 2017 - Present (9 years 3 months)

Founded Florianópolis24h and scaled it into a major local digital media outlet (~900k followers, 15M organic impressions/month) by applying AI-driven automation to content, monitoring, and commercial operations. Built automation workflows for proposals, negotiation support, and site/app development using Claude Code, Codex, Lovable, Vercel, and n8n.

RD Station logoRS

Sr Growth Analyst | RD CRM

Feb 2024 - Dec 2024 (10 months)

Led Product-Led Growth in RD Station CRM from sign-ups to paid conversion, coordinating with Engineering, Product, Sales, and BI to improve activation and conversion. Implemented Mixpanel→Zapier→RD Station Marketing flows and an AI support agent, increasing active users +12%, sign-up/paid conversion +14%, and reducing free-user support tickets by 60%.

DG

Growth & Data-Driven Marketing Analyst

DOT Digital Group

Jan 2020 - Oct 2021 (1 year 9 months)

Delivered marketing BI for a corporate education company by building interactive Google Data Studio dashboards connected to BigQuery and standardizing multichannel web/conversion tracking. Managed landing pages, marketing automation, lead scoring, and pipeline reporting to support demand generation and conversion optimization.

Education

Degrees, certifications, and relevant coursework

Centro Universitário Uniamérica logoCU

Centro Universitário Uniamérica

MBA, Business Intelligence, Business & Marketing

2022 - 2023

Completed an MBA in Business Intelligence and Business & Marketing at Uniamérica from 2022 to 2023.

Universidade Estácio de Sá logoUS

Universidade Estácio de Sá

Relações Públicas, Publicidade e Comunicação Aplicada

2015 - 2018

Studied Public Relations, Advertising, and Applied Communication at Universidade Estácio de Sá from 2015 to 2018.

Universidade Federal de Santa Catarina logoUC

Universidade Federal de Santa Catarina

Engenharia Civil

2010 - 2015

Studied Civil Engineering at Universidade Federal de Santa Catarina from 2010 to 2015.

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