Abid User

I build and scale paid media campaigns for D2C and B2B brands across Google Ads, Meta Ads, TikTok Ads, and Snapchat Ads.

At Digital Dost, I manage the end-to-end campaign lifecycle, from strategy, media buying, and budget forecasting through optimization, reporting, and scaling. I improve customer acquisition, ROAS, conversion rates, and profitability through bid optimization, audience expansion, and full-funnel campaigns.

Previously at DE Media Solutions, I launched Google Ads campaigns across Performance Max, Search, Shopping, Display, and YouTube while running paid social campaigns to grow visibility, engagement, and sales. I was named Employee of the Year in 2023 for my performance, dedication, and contributions to business growth.

I use GA4, Google Tag Manager, Meta Pixel, Conversion API, Looker Studio, Microsoft Clarity, Hotjar, SEMrush, and Ahrefs to turn campaign and user-behavior data into actionable improvements.