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Furqan Syed

@furqansyed

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I am a performance marketer and Meta Ads specialist driving e‑commerce growth with data-driven campaigns.

Pakistan

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What I'm looking for

I'm seeking a role where I can scale e-commerce brands using data-driven Meta Ads, A/B testing, and creative collaboration; I value measurable KPIs, budget ownership, and a growth-oriented team focused on ROI.

I am a results-driven performance marketer and Meta Ads specialist who scales e-commerce brands through data-driven advertising strategies. At Digital Dost and New World Technologies LLC I planned and executed Meta Ads campaigns, implemented A/B testing, refined audience segmentation, and boosted ROAS while reducing CPA.

I combine creativity with analytics to design engaging ad creatives, optimize budgets, and deliver clear performance insights to stakeholders. I hold a Bachelor of Science in Computer Science from the University of Lahore and am focused on driving measurable growth for e-commerce teams.

Experience

Work history, roles, and key accomplishments

Current

Performance Marketer

Current

Digital Dost

Jan 2025 - Present (8 months)

Planned and executed Meta Ads campaigns for multiple e-commerce brands, improving ad performance and reducing CPA through A/B testing and refined audience segmentation. Scaled client ROAS, managed budgets for profitability, and delivered actionable performance insights to stakeholders.

Meta Ads Campaign Management A B Testing Segmentation

Meta Ads Expert & Strategist

New World Technologies LLC

Sep 2023 - Dec 2024 (1 year 3 months)

Developed and executed paid media strategies for e-commerce clients across global markets, increasing conversion rates via retargeting and lookalike audiences. Reduced CPA through continuous bid optimization and funnel analysis while designing and monitoring customer acquisition funnels.

Meta Ads Retargeting Lookalike Audiences Funnel Analysis Competitor Research Customer Acquisition