Open to opportunities

Abidemi Richmond

@abidemirichmond

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Experienced copywriter and marketing strategist with a passion for engaging content.

Nigeria

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What I'm looking for

Seeking a role that combines creative content development with strategic marketing to drive brand growth and engagement.

As a seasoned marketing professional with over six years of experience, I specialize in crafting compelling narratives and developing strategies that drive results. My journey has evolved from creating content to overseeing entire marketing communication strategies, ensuring each piece aligns with broader business objectives.

In my current role as a Marketing Communication Strategist at Allied Insight, I manage client relationships, direct projects, and conceptualize campaigns. Previously, I've contributed to content strategy and development at Minuttia and Chloédigital, where I enhanced content creation processes and supported brand growth through tailored strategies.

I hold a Bachelor's degree in Management Information Systems and certifications in Content Marketing and Direct-Response Copywriting. My approach combines creativity with strategic thinking to deliver impactful content that resonates with audiences and drives business success.

Experience

Work history, roles, and key accomplishments

Current

Marketing Communication Strategist

Current

Allied Insight

Sep 2023 - Present (1 year 9 months)

Oversee client relationships and manage marketing communication strategies. Direct project management activities, conceptualize campaign ideas, and conduct performance analysis to optimize marketing strategies.

Client Relationship Management Project Management Campaign Strategy Copywriting Performance Analysis

Content Marketer (Assistant)

Minuttia

Sep 2023 - Oct 2023 (1 month)

Created high-quality, engaging content for the Minuttia blog, managed the content creation process, and collaborated with team members on complex projects.

Content Creation Collaboration Research Client Communication

Content Manager

Chloédigital

May 2022 - May 2023 (1 year)

Managed the blog and created engaging content, strategized email campaigns, and collaborated with internal teams to ensure brand consistency.

Content Management Email Marketing SEO Collaboration Campaign Strategy

Content Marketer

Ajokee

May 2020 - May 2021 (1 year)

Contributed to content strategy and development for lead generation campaigns, providing insights for product launches and client retention.

Content Strategy Lead Generation Copywriting Market Research

Social Media Marketing Intern | Contributing Writer

AdSense Hub Limited

May 2018 - May 2019 (1 year)

Managed social media accounts, created content, and orchestrated email marketing campaigns to enhance brand awareness.

Social Media Management Content Creation Email Marketing Graphic Design

Conversion-driven Copywriter | Content Strategist

Freelance

Apr 2018 - Present (7 years 2 months)

Crafted compelling copy for various clients, enhancing their market positioning and increasing web traffic and email engagement.

Copywriting Content Strategy Brand Development Positioning Client Engagement

Copywriter | Content Marketer

FCube Academy LLC

Apr 2016 - Oct 2020 (4 years 6 months)

Provided email marketing support, generated content for clients, and established work schedules to enhance productivity.

Email Marketing Project Management Client Engagement Scheduling

Education

Degrees, certifications, and relevant coursework

Covenant University

Bachelor's degree, Management Information Systems

2013 - 2017

Pursued a Bachelor's degree in Management Information Systems, focusing on the integration of technology and business processes. Developed skills in data management, systems analysis, and project management, preparing for a career in information systems and technology.