At CNH (Case New Holland), I support the marketing team by analyzing market trends, customer insights, and competitor data. I also help evaluate campaigns using performance metrics and KPIs.
I prepare marketing reports and dashboards for internal stakeholders, and work with sales, product, and communications teams to align marketing strategies.
As a Product Marketing Intern at CNH (Case New Holland), I contributed to a marketing campaign that helped increase product inquiries. I also identified trends that influenced a new product launch strategy.
I developed and presented a competitor analysis report for the marketing team. My project work also included studying Indian pharmaceutical exports and technical product benchmarking for CASE New Holland TLB and CHEX excavators.
