
Abdulrheman Khan
@abdulrhemankhan
I turn market research, campaign data, and B2B outreach into practical growth and policy insights.
What I'm looking for
At Punjab Skill Development Fund, I conduct a mixed-methods impact tracer study across 100+ respondents for the CM Punjab Pehchan Program. I design survey instruments and manage data collection, cleaning, analysis, and policy-facing reporting that informs provincial evaluation and funding decisions.
I've also researched microloan repayment behavior for Bank of Punjab borrowers, using structured interviews and regression modeling to identify default predictors. My recommendations addressed repayment scheduling gaps and high-risk borrower cohorts.
In business development at Creative CodeTech, I generated 150+ qualified B2B leads, booked 20+ sales calls, and built 30+ customized outreach sequences. By synchronizing CRM data across Salesforce, I contributed to a 25% improvement in lead-to-opportunity conversion.
I bring hands-on marketing execution from Lepus and sales operations experience from Pak National Distributors, where I expanded market coverage, managed distributor records, and supported reporting workflows. I'm building on this work through a BBA in Marketing, Sales, and Media Studies at Lahore School of Economics.
Experience
Work history, roles, and key accomplishments
Research Assistant
Punjab Skill Development Fund
Nov 2025 - Present (10 months)
Conducting a mixed-methods impact tracer study across 100+ respondents for Pakistan's largest vocational training funding body; designed survey instruments and managed end-to-end data collection, cleaning, and analysis workflows. Authored policy-facing deliverables including literature reviews and field-work completion reports reviewed by senior stakeholders.
Business Development Intern
Creative CodeTech
Jul 2025 - Sep 2025 (2 months)
Generated 150+ qualified B2B leads across multiple regions via Sales Navigator and HubSpot; booked 20+ sales calls through targeted outreach campaigns. Built and deployed 30+ customized multi-step outreach sequences and synchronized CRM data across Salesforce, contributing to a 25% improvement in lead-to-opportunity conversion rates.
Marketing Associate
Lepus
Jan 2025 - Apr 2025 (3 months)
Led a 3-person cross-functional team in end-to-end digital campaign execution across social and content channels. Introduced a Go-To-Market (GTM) content strategy that increased audience engagement by 3% within the first campaign cycle.
Sales Intern & Key Punch Operator
Pak National Distributors
Dec 2022 - Aug 2024 (1 year 8 months)
Achieved 100% Fruita Vitals SKU utilization; expanded market coverage by 20%; maintained 97%+ strike rate with LPPC of 7+; recovered PKR 250,000 in outstanding bad debts. Managed 1,000+ distributor records in Salesflo and generated 900+ Daily Sales Reports, load forms, and bills.
Education
Degrees, certifications, and relevant coursework
Lahore School of Economics
Bachelor of Business Administration, Marketing, Sales & Media Studies
Grade: 3.45 / 4.0
Activities and societies: Campus Ambassador, Marketing Society, Business Simulation Competitions, Volunteering Missions
Pursuing a Bachelor of Business Administration with a concentration in Marketing, Sales & Media Studies, expected to graduate in May 2027.
Microsoft
Power BI Data Analyst, Data Analysis
Earned the Power BI Data Analyst certification from Microsoft.
Pak-Turk Maarif International Schools
A-Levels, Pre-Medical
Activities and societies: House Captain — led inter-house academic and sports competitions
Completed A-Levels in Pre-Medical, serving as House Captain and leading inter-house academic and sports competitions.
McKinsey & Company
McKinsey Forward — Data Analysis Associate Certification, Data Analysis
Earned the McKinsey Forward Data Analysis Associate Certification from McKinsey & Company.
Google Analytics, Analytics
Earned the Google Analytics certification from Google.
Fundamentals of Digital Marketing, Digital Marketing
Earned the Fundamentals of Digital Marketing certification from Google.
LinkedIn Learning
Sales Forecasting: HPLHP LIFE, Sales Forecasting
Completed the Sales Forecasting: HPLHP LIFE course on LinkedIn Learning.
The Open University
Visualisations in Excel, Data Visualization
Completed the Visualisations in Excel course from The Open University.
Beaconhouse School System
O-Levels, General
Activities and societies: Honorable Mention Best Delegate, BIMUN 2020; MUN (Humanitarian & Political Committees)
Completed O-Levels, earning an Honorable Mention Best Delegate at BIMUN 2020 and participating in MUN committees.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
Skills
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