At FSK Group, I managed monthly marketing budgets exceeding €1M across multiple channels and developed data-driven performance strategies.
I launched and scaled integrated campaigns from scratch, achieved 30+ ROAS, and improved marketing efficiency by 15–20% year over year.
I implemented end-to-end analytics and attribution systems, and introduced automation solutions using Google Apps Script and BI tools.
Earlier, as a Marketing Assistant at L’Etoile, I coordinated operations for a 50+ person marketing department, supported budgeting and reporting, and created social media content and campaign copy. My work there increased CTR by 50% year over year.
