Upstox

We are Upstox, one of India's leading Fin-Tech companies with a mission to simplify trading and investing, making it easily accessible to the masses. Our journey began in 2009, then known as RKSV, from a small apartment in Delhi. We were founded by brothers Ravi and Raghu Kumar, along with Shrini Viswanath, with the vision of making financial investing easy, equitable, and affordable for all Indian investors. We saw a tremendous opportunity in India's growth potential and set out to create a platform that could empower every Indian to build their wealth. A few years into our journey, Kavitha Subramanian joined our founding team, supercharging our growth, strategy, finance, and operations, which marked the beginning of our exponential scaling. We have always strived to be at the cutting edge of fintech, even before 'fintech' became a popular term. We were pioneers in the industry, being the first to launch unlimited trading plans at a fixed price, a move that was driven by our commitment to transparency and affordability.

Our core objective has always been to make financial investing simple, fair, and accessible for every Indian. We believe in empowering our customers with a state-of-the-art trading and investment platform, coupled with commission-free pricing. Today, we offer a diverse range of investment options, including Stocks, IPOs, Mutual Funds, and more, catering to everyone from new investors to seasoned traders. Our platform is designed with two distinct modes: 'Upstox for Investors' for those beginning their investment journey, providing easy access to a variety of products, and 'Upstox Pro' for active traders who require advanced features. We are proud to have been backed by esteemed investors like Mr. Ratan Tata and Tiger Global, who share our vision. With a user base of over 1.3 crore Indians, we are continuously evolving into a comprehensive wealth platform. Our mission is to break down the complexities of investing, making it an effortless, accessible, and affordable endeavor for all, empowering every Indian to take confident control of their financial future.