Staff Software Engineer - Digital Technology GTM

ServiceNow is seeking a highly innovative and strategic Staff Software Engineer to join our Digital Technology Go-To-Market (GTM) team. This role is at the intersection of AI, data engineering, and marketing/sales enablement, focused on building intelligent solutions that empower our GTM teams to drive customer engagement and business growth. You will be responsible for designing and prototyping AI-powered capabilities that leverage both internal and external data to optimize GTM motions. This is a hands-on engineering role for a strategic thinker and creative problem solver who thrives on turning customer feedback into working prototypes and proof-of-concepts that can be tested directly with sellers and marketers.

Key Responsibilities:

• Design and develop AI-powered solutions that enhance marketing and sales workflows using internal and external data sources.
• Build scalable data pipelines and services to support real-time insights, personalization, and predictive capabilities.
• Partner with product managers, data scientists, and business stakeholders to define the art of the possible with AI in GTM.
• Rapidly prototype and iterate on concepts, delivering POCs that can be tested with end users for feedback and refinement.
• Apply modern software engineering practices including microservices, API-first design, and cloud-native development.
• Stay ahead of emerging technology trends in AI, data, and GTM tooling, and bring innovative ideas to life
• Contribute to solution architecture discussions and ensure alignment with enterprise standards.
• Champion a customer-obsessed mindset, ensuring solutions are intuitive, impactful, and aligned with user needs.

To be successful in this role you have:

• Experience in leveraging or critically thinking about how to integrate AI into work processes, decision-making, or problem-solving. This may include using AI-powered tools, automating workflows, analyzing AI-driven insights, or exploring AI's potential impact on the function or industry.
• 8+ years of experience in software engineering, with a strong focus on AI, data engineering, or intelligent systems.
• Proven experience building scalable applications using cloud platforms (AWS, Azure, GCP).
• Strong proficiency in Python, Java, or similar languages, and experience with AI/ML frameworks (e.g., TensorFlow, PyTorch).
• Experience working with large-scale data systems, APIs, and microservices.
• Good understanding of Retrieval-Augmented Generation (RAG) concepts, including using base models and augmenting them with RAG techniques.
• Hands-on experience with MCP (Model Customization Platform) or similar frameworks.
• Ability to translate business problems into technical solutions and deliver working prototypes quickly.
• Excellent collaboration and communication skills across technical and non-technical teams.
• Passion for innovation, customer experience, and driving measurable business impact.

Preferred Qualifications:

• Experience with GTM technologies such as CRM (Salesforce, Microsoft Dynamics), marketing automation, and sales enablement platforms.
• Familiarity with CRM systems is a plus.
• Familiarity with the ServiceNow platform and solutions, including workflow automation and data fabric.
• Background in building AI-powered personalization, recommendation engines, or predictive analytics.
• Strong understanding of human-centered design and iterative product development.

Why Join Us?

At ServiceNow, you’ll be part of a team that’s redefining how we go to market. You’ll work at the cutting edge of AI and data, helping shape the future of customer engagement and sales transformation through intelligent, user-centric solutions.

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Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here. To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact globaltalentss@servicenow.com for assistance.

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.

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It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today — ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.