Manager, Marketing Campaigns and Programs

Who we are

Samsara (NYSE: IOT) is the pioneer of the Connected Operations™ Cloud, which is a platform that enables organizations that depend on physical operations to harness Internet of Things (IoT) data to develop actionable insights and improve their operations. At Samsara, we are helping improve the safety, efficiency and sustainability of the physical operations that power our global economy. Representing more than 40% of global GDP, these industries are the infrastructure of our planet, including agriculture, construction, field services, transportation, and manufacturing — and we are excited to help digitally transform their operations at scale.

Working at Samsara means you’ll help define the future of physical operations and be on a team that’s shaping an exciting array of product solutions, including Video-Based Safety, Vehicle Telematics, Apps and Driver Workflows, Equipment Monitoring, and Site Visibility. As part of a recently public company, you’ll have the autonomy and support to make an impact as we build for the long term.

Recent awards we’ve won include:

Glassdoor's Best Places to Work 2024

Best Places to Work by Built In 2024

Great Place To Work Certified™ 2023

Fast Company's Best Workplaces for Innovators 2023

Financial Times The Americas’ Fastest Growing Companies 2023

We see a profound opportunity for data to improve the safety, efficiency, and sustainability of operations, and hope you consider joining us on this exciting journey.

Click hereto learn more about Samsara's cultural philosophy.

About the role:

As part of the Mexico Marketing team, you will contribute to Samsara's growth in Mexico. In this role, you will build, execute, adapt, and measure high-impact campaigns and programs to create brand awareness, generate demand, and position Samsara as the authority in connected operations. You should be a hands-on, full-stack marketer with solid project management skills and demonstrable success in creating and launching full-funnel campaigns. This highly cross-functional role requires building strong relationships across the central and regional marketing teams and working collaboratively with other GTM functions.

You should apply if:

• You want to impact the industries that run our world: Your efforts will result in real-world impact—helping to keep the lights on, get food into grocery stores, reduce emissions, and most importantly, ensure workers return home safely.
• You are the architect of your own career: If you put in the work, this role won’t be your last at Samsara. We set up our employees for success and have built a culture that encourages rapid career development, countless opportunities to experiment and master your craft in a hyper growth environment.
• You’re energized by our opportunity: The vision we have to digitize large sectors of the global economy requires your full focus and best efforts to bring forth creative, ambitious ideas for our customers.
• You want to be with the best: At Samsara, we win together, celebrate together and support each other. You will be surrounded by a high-caliber team that will encourage you to do your best.

Click here to learn about what we value at Samsara.

In this role, you will:

• Create multi-channel, multi-audience campaigns based on our target audiences, prioritizing high business impact
• Assess and adapt global campaigns, setting a regional approach that maximizes the use of available materials while keeping the Mexican market at the core
• Coordinate regional multi-channel programs, ensuring accountability and focus on delivering results among diverse stakeholders and workstreams
• Measure and report results on integrated campaign efforts in Mexico
• Identify opportunities from current campaigns and programs to increase efficiency and effectiveness
• Champion, role model, and embed Samsara’s cultural principles (Focus on Customer Success, Build for the Long Term, Adopt a Growth Mindset, Be Inclusive, Win as a Team) as we scale globally and across new offices
• Hire, develop and lead an inclusive, engaged, and high performing team

Minimum requirements for the role:

• 7+ years of experience in regional marketing, field marketing, and/or demand generation
• 2+ years of experience managing and developing a diverse and high-performing team
• Fluent in English
• Proven record in creating, adapting, and executing marketing programs, for pipeline generation
• Outstanding project management and organizational aptitudes with the ability to prioritize amidst many moving pieces and complete high-quality and on-deadline tasks
• Experience using analytics to identify the impact and effectiveness of marketing programs, as well as campaigns opportunities based on business data
• Excellent communication and storytelling skills (written, verbal, and visual)
• Self-starter: A highly motivated professional who requires minimal supervision and shows initiative with ideas that support marketing strategy and goals
• Bachelor's degree

An ideal candidate also has:

• Passion for experimentation, measurement, and optimization to drive ROI continuously
• Comfortable in a fast-paced environment with the ability to assess, prioritize, pivot, and problem-solve across multiple projects
• A good understanding of B2B sales processes and customer journeys
• Expertise with B2B marketing tech stack, including Salesforce, Marketo, and On24, is a plus

At Samsara, we welcome everyone regardless of their background. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, gender, gender identity, sexual orientation, protected veteran status, disability, age, and other characteristics protected by law. We depend on the unique approaches of our team members to help us solve complex problems. We are committed to increasing diversity across our team and ensuring that Samsara is a place where people from all backgrounds can make an impact.

Benefits

Full time employees receive a competitive total compensation package along with employee-led remote and flexible working, health benefits, Samsara for Good charity fund, and much, much more. Take a look at our Benefits site to learn more.

Accommodations

Samsara is an inclusive work environment, and we are committed to ensuring equal opportunity in employment for qualified persons with disabilities. Please email [email protected] or click hereif you require any reasonable accommodations throughout the recruiting process.

Flexible Working

At Samsara, we embrace a flexible working model that caters to the diverse needs of our teams. Our offices are open for those who prefer to work in-person and we also support remote work where it aligns with our operational requirements. For certain positions, being close to one of our offices or within a specific geographic area is important to facilitate collaboration, access to resources, or alignment with our service regions. In these cases, the job description will clearly indicate any working location requirements. Our goal is to ensure that all members of our team can contribute effectively, whether they are working on-site, in a hybrid model, or fully remotely. All offers of employment are contingent upon an individual’s ability to secure and maintain the legal right to work at the company and in the specified work location, if applicable.

Fraudulent Employment Offers

Samsara is aware of scams involving fake job interviews and offers. Please know we do not charge fees to applicants at any stage of the hiring process. Official communication about your application will only come from emails ending in ‘@samsara.com’ or ‘@us-greenhouse-mail.io’. For more information regarding fraudulent employment offers, please visit our blog post here.