Kampgrounds of America, Inc.

Kampgrounds of America (KOA) embarked on its journey in 1962 along the Yellowstone River in Billings, Montana. It was a time when American families were increasingly hitting the open road, yet quality, reliable campgrounds were scarce. Visionary businessmen Dave Drum and John Wallace, along with two other partners, saw an opportunity as travelers flocked to the Seattle World's Fair. They established their first campground on Drum's property, offering amenities like hot showers, restrooms, and a small store for a modest $1.75 per night. This initial venture, known as Billings Campground, proved to be a swift success. The positive feedback from a customer survey conducted by Wallace the following year highlighted a clear demand for a nationwide network of modern, standardized campgrounds. This realization was the spark that ignited the creation of Kampgrounds of America.

Recognizing the need for rapid expansion to meet this burgeoning demand, the founders opted for a franchise model, a relatively new business concept at the time. The first KOA franchise opened its gates in Cody, Wyoming, in 1964, and by 1969, KOA had become a public company, boasting 262 campgrounds across the United States by the end of that camping season. The growth continued, and by 1972, a decade after its inception, KOA had an impressive 600 franchise campgrounds, including locations in Canada and Mexico. Despite challenges like the energy crises of the 1970s, which impacted many travel-related businesses, KOA persevered. New York City financier Oscar Tang, a major stockholder, acquired the company after the 1979 oil crisis. Under new ownership and through evolving strategies, KOA continued to adapt and grow, solidifying its position as the world's largest system of privately owned campgrounds. Today, with over 500 locations across the U.S. and Canada, KOA remains committed to its mission of connecting people to the outdoors and each other, offering a diverse range of camping experiences from RV sites to cabins and glamping.