Growth Marketing Lead, Offline Channels

☎ Community Phone

Remote First and Always

At Community Phone, we believe that everyone deserves access to reliable and affordable communication services. We're a mission-driven company, committed to providing exceptional landline service that keeps our customers connected to what matters most- starting with our seniors who deserve a landline service that doesn't just connect them, but protects them. We're also revolutionizing the business landscape by keeping them in constant contact with their customers. No more missed opportunities or frustrating interactions with automated systems. We're not just providing a service; we're fostering relationships.

If you’ve ever felt the frustration of dealing with mega corporations that nickel and dime you, we get it. No robots, no scams, and definitely no hidden fees. Imagine a world where your call is answered by a human, scams are a thing of the past, and you're not constantly watching your wallet. We prioritize transparency and trust, offering simple contracts that are free from hidden fees.

Our innovative technology enables any traditional landline phone to connect over the cellular network through a SIM card inside of our landline base, ensuring uninterrupted service (with power back-up) without the need for Wi-Fi, while offering best in class software features like robust spam call blocking.

As a venture-backed, Y-Combinator graduate, we've evolved from a small team in 2018 to now ~60 fully remote team members spread across 15 countries and even more time zones. We proudly serve over 20,000 customers and clients, ranging from seniors to small businesses to franchises across the United States. As we continue to grow, we're looking for folks who share our passion for improving the lives of our customers through both technology and human connection.

Join us in redefining the narrative, where communication is personal, secure, and built on trust. Let's connect the dots – one call at a time.

🌟 About the role

Community Phone is looking for an experienced Growth Marketing Leadwith a focus on Offline Channels, especially direct mail. In 2025 we will have a multi-million dollar budget specifically dedicated to direct mail. This person will think through which markets we deploy budget and executes campaigns. They will follow leads all the way through the funnel and optimize relentlessly.

🚀 You will…

• Own end-to-end strategy and implementation of full-funnel marketing campaigns across offline channels with a particular focus on direct mail

• Embed yourself in our markets to understand what speaks to and motivates our customers

• Work closely with external agencies to place media buys and refine local buying strategy

• Be extremely test-driven and metrics-driven. Ensure that we are properly tracking the impact of each new offline channel test and that we are understanding traffic, conversion, and revenue impacts.

• Build a deep understanding of our customer funnel, ensuring your channels are driving high-quality leads

🏆 You are…

• Obsessed with giving your customer markets the right experience to speak to their needs

• Experienced and skilled in local market takeovers. You have experience marketing down to the neighborhood level.

• Someone who knows how to reverse engineer a volume and efficiency goal

• Extremely practiced in running and analyzing experiments for offline campaigns

• Motivated, intuitive and empathetic to understand what your markets think and feel and how they experience their lives

• Used to trying many things quickly and iterating to identify what we should spend more time and budget on

• Used to owning an entire channel as part of a small but collaborative team

• Ideally familiar with marketing to the 50+ audience in the US

💙 Community Phone Culture

Community Phone has a customer-obsessed culture. We are looking for team members who love our product and mission and see the remote first environment as a bonus.

Beyond the job description, here are some traits members of our team share:

We value Curiosity and learning in our employees. We promote open-mindedness, embrace mistakes, and encourage challenging questions for personal growth. We create a culture of continuous learning to empower our team to tackle challenges and excel in their roles.

Efficiency in everything. We operate lean, optimizing resources to improve our products and deliver a world-class customer experience. We prioritize value over excess, embodying a scrappy and resourceful spirit to achieve our mission and values.

We prioritize taking decisive action over deliberation, recognizing that building a world-class product requires pushing personal limits and taking risks. We believe that a Bias Toward Action is essential for achieving our goals and delivering exceptional results to our customers.

We strive for Transparency and prioritize open, Direct communication. This helps us resolve issues quickly and build strong relationships with our stakeholders.

We take our work seriously and see it as a reflection of who we are. We're always looking for ways to improve and are open to feedback. We approach our work with a sense of ownership and a desire to deliver the best possible results. By embodying a Founder Mindset , we're able to achieve our goals and create exceptional products.

We value a Caring Mentality. Our customers come first, and we collaborate to provide exceptional service. We prioritize teamwork over personal accolades, fostering a customer-focused culture that drives our success and promotes a supportive work environment.

💸Compensation

Total compensation is based on several factors that are unique to each candidate. These factors include (but are not limited to) job-related knowledge and skill set, depth of experience, certifications and/or degrees, and specific work location.