Groundfloor

Groundfloor is a pioneering American real estate investing and lending marketplace, renowned for being the first to achieve SEC qualification under Regulation A+, a significant milestone that opened the doors of private real estate lending to non-accredited investors. Founded in 2013 by Brian Dally and Nick Bhargava, Groundfloor operates out of Atlanta, Georgia, and allows individuals from all walks of life to invest in real estate with as low as $10. The platform connects investors looking for high-yield returns with borrowers seeking short-term financing for their properties, effectively democratizing access to real estate investment opportunities.

Investors can earn returns that typically average over 10% through loans that span terms of six to twelve months. These investments are backed by real estate, providing a sense of security not typically found in traditional stock market investments. Groundfloor emphasizes transparency and user-friendliness, making it easy for investors to diversify their portfolios and generate passive income without heavy lifting. The company's vision extends beyond mere profitability; it aims to uplift communities by financing residential developments that can improve property values and resident quality of life. With its commitment to innovation and customer inclusivity, Groundfloor continues to redefine the landscape of real estate investing.