About Claravine
Claravine's journey began in 2012, rooted in a firsthand understanding of the chaotic reality facing digital marketers. Originally founded as Tracking First by Craig Scribner, the company emerged from the frustration of seeing massive investments in digital analytics undermined by minor inconsistencies. Marketing teams were drowning in spreadsheets, struggling to maintain data governance across fragmented channels and agencies. What started as a solution to enforce uniform tracking codes has evolved into a comprehensive platform that redefines data integrity for the global enterprise.
Today, rebranded as Claravine and led by CEO Verl Allen, the company has established itself as 'The Data Standards Company'. Their flagship product, The Data Standards Cloud, empowers brands to standardize, govern, and connect data across every team, system, and channel. By moving beyond reactive data cleaning to proactive data standards, Claravine helps Fortune 1000 companies like Under Armour and Ancestry unlock genuine marketing insights and drive business outcomes. The company fosters a remote-first culture, bringing together a diverse team of experts dedicated to solving the complex challenge of data integrity in the modern digital ecosystem.
FAQs
- When was Claravine founded?
- Claravine was founded in 2012.
- Who is the CEO of Claravine?
- Verl Allen is the CEO.
- How many employees does Claravine have?
- Claravine has 51-200 employees.
- Where does Claravine have employees?
- Claravine has employees in United States.
- Does Claravine support remote work or working from home?
- Yes, Claravine is a remote-friendly company.
- What employee benefits does Claravine offer?
- Claravine provides 11 benefits to their employees.
- Does Claravine offer a four-day work week?
- No, Claravine does not offer a four-day work week.
- What is Claravine's website?
- Claravine's website is claravine.com.
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