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zainab qazi

@zainabqazi

Business Research Analyst at Wizkid Consultancy and Financial Services, turning market research into practical business recommendations.

United Kingdom
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What I'm looking for

I'm seeking a Business Research Analyst, Strategy Analyst, Business Insights Analyst, Market Research Analyst, or Consumer Insights role.

At Wizkid Consultancy and Financial Services Pvt. Ltd., I research business and market information, assess trends and opportunities, and turn findings into reports and recommendations for planning and management decisions.

At Green Fulfilment, I analysed order-picking and operational performance data to identify bottlenecks and improvement opportunities. I also supported an Operations Efficiency Improvement Programme and forecast order volumes for peak-period planning.

As a Data Analyst at Wizkid Consultancy and Financial Services Pvt. Ltd., my analysis and recommendations improved decision-making accuracy by 20%, and I resolved 95% of complex data issues. I also managed analysis across five concurrent projects.

My experience also includes customer experience and banking operations at Bank of Baroda (UK) Limited, market research and business analysis through internships, and analytical projects on tourism, HDFC Bank, PayZapp, and digital cultural heritage. I hold an MSc in Business Management and a BSc (Hons) in Economics.

Experience

Work history, roles, and key accomplishments

WL
Current

Business Research Analyst

Wizkid Consultancy and Financial Services Pvt. Ltd.

Jul 2025 - Present (1 year 3 months)

Research business and market information to identify trends, opportunities, and competitive context. Synthesize findings into reports and recommendations to support business planning and management decisions.

GF

Research Analyst

Green Fulfilment

Jul 2023 - Jun 2024 (11 months)

Analysed operational and order-picking performance data to identify bottlenecks and improvement opportunities. Supported an Operations Efficiency Improvement Programme with data-led recommendations and forecasted order volumes for peak-period planning.

WL

Data Analyst

Wizkid Consultancy and Financial Services Pvt. Ltd.

Jan 2023 - Jul 2023 (6 months)

Improved decision-making accuracy by 20% through data analysis and evidence-based recommendations. Resolved 95% of complex data issues and managed analysis across five concurrent projects, contributing to a 15% improvement in project success rate.

BL

Customer Experience Lead (Digitisation & Operations)

Bank of Baroda (UK) Limited

Jul 2022 - Dec 2022 (5 months)

Reviewed KYC documentation for individual, partnership, and corporate customers, supporting accurate and compliant onboarding. Analysed documentation and workflows to identify processing delays and operational improvement opportunities, and exceeded daily productivity targets by 20%.

BR

Professional Services Intern

BrightNetwork

Jun 2021 - Jul 2021 (1 month)

Mapped and redesigned processes for a PwC-focused project, reducing turnaround time by 15% and improving productivity by 20%. Supported market research, business analysis, and data-informed recommendations.

AB

Associate Business Analyst Intern

Axis Bank

Dec 2020 - Jun 2021 (6 months)

Analysed customer feedback, survey responses, call logs, and operational data to identify customer pain points and service gaps. Developed recommendations to improve customer satisfaction and collaborated with stakeholders on query resolution and process improvement.

BR

Digital Marketing Intern

BrightNetwork

Jul 2020 - Aug 2020 (1 month)

Used market analysis and data-driven insights to support targeted marketing plans with major organisations. Contributed to strategies associated with a 15% increase in customer acquisition and a 10% increase in market penetration.

HB

Customer Care Intern

HDFC Bank

Jun 2019 - Aug 2019 (2 months)

Supported cross-selling of banking products, contributing to 22% business growth. Achieved a 25% conversion rate by identifying customer requirements and recommending relevant products.

Education

Degrees, certifications, and relevant coursework

Queen Mary University of London logoQL

Queen Mary University of London

MSc, Business Management

2021 - 2023

MSc in Business Management from Queen Mary University of London, completed in January 2023.

Royal Holloway, University of London logoRL

Royal Holloway, University of London

BSc (Hons), Economics

2017 - 2021

BSc (Hons) in Economics from Royal Holloway, University of London, completed in June 2021.

Udemy logoUD

Udemy

Digital Marketing Course, Digital Marketing

Completed a Digital Marketing Course on Udemy.

Tech stack

Software and tools used professionally

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