@zainabelmrabet
Marketing Executive at CAL AI managing influencer partnerships and negotiating digital campaigns focused on the U.S. market.
MoroccoAt CAL AI, I manage influencer partnerships with a strong focus on the U.S. market. I research and select influencers, negotiate digital campaigns, and monitor collaborations and updates.
Previously, I coordinated communications, events, and partner relationships at CBRE Excellerate. My experience also includes tourism marketing and MICE travel coordination at the Moroccan National Tourist Office and Incentives & Travel Events.
Work history, roles, and key accomplishments
CAL AI
May 2025 - Present (1 year 6 months)
Managed influencer partnerships on a global scale with a focus on the U.S. market. Researched, selected, and negotiated with influencers for digital campaigns, monitored collaborations, and reported to internal teams.
CBRE Excellerate
Jan 2025 - Apr 2025 (3 months)
Coordinated internal and external communications across digital channels. Organized events, managed partner relationships, monitored marketing campaign performance, and conducted competitive analysis.
Moroccan National Tourist Office
Mar 2023 - Jun 2023 (3 months)
Wrote technical sheets on destinations and events. Coordinated promotional trips and compiled activity reports.
Incentives & Travel Events
Sep 2022 - Dec 2022 (3 months)
Organized national and international MICE trips, including COP27. Monitored client itineraries and coordinated with suppliers and partners.
Ministry of Tourism
Mar 2022 - May 2022 (2 months)
Supported tourism development initiatives within the ministry.
Complexe Kenz Mehdia
Aug 2019 - Sep 2019 (1 month)
Assisted with front desk operations and administrative tasks.
Global Voyages
Jun 2019 - Jul 2019 (1 month)
Supported travel agency operations and client services.
Rahal Events
Mar 2019 - Mar 2019 (0 months)
Assisted in project management for events.
Degrees, certifications, and relevant coursework
Master's, Strategy and Management of Tourist Establishments
2020 - 2022
Master's in Strategy and Management of Tourist Establishments from ISIT Tangier from 2020 to 2022.
Professional Bachelor's, Hotel and Tourism Marketing
2019 - 2020
Professional Bachelor's in Hotel and Tourism Marketing from ISIT Tangier from 2019 to 2020.
Specialized Technician Diploma, Tourism Technologies
2017 - 2019
Specialized Technician Diploma in Tourism Technologies from ISTHAT Mohammedia from 2017 to 2019.
Baccalaureate, Economic Sciences
2016 - 2017
Baccalaureate in Economic Sciences from Lycée Henri Moissan from 2016 to 2017.
Software and tools used professionally
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