Walter Mariscal

I’m a growth marketing professional with over five years building and scaling businesses end to end: market research, offer definition, funnel creation, paid media, sales and follow-up. My specialty is managing and optimizing Meta paid campaigns, driven by metrics and decision-making to break through bottlenecks.

I also build internal systems with AI (Claude Code) to operate faster, reduce errors, and control the commercial and financial sides of the businesses I run and serve. For example, I built Vigilia—an AI-built financial system to track sales, monitor ad spend, and decide when to scale while protecting business stability.

As a Founder / Growth & Media Buyer, I manage full client growth: Meta campaigns, funnels, organic content, market research, suppliers and importing. On active client work, I’ve scaled budget while keeping cost per result stable (< $0.50 per conversation), and I’ve owned full paid media strategy and execution across direct-sale and message-generation funnels.

I’m results-driven, and I’m set up for remote work—bringing a systems-first approach that connects product, cost, ads, and closing so performance becomes sustainable, not just “efficient.”