Open to opportunities

Vinoth Raj

@vinothraj1

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Experienced content manager with a strong background in digital marketing.

India

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What I'm looking for

I am looking for a role that allows me to leverage my content expertise in a dynamic environment, focusing on innovative marketing strategies and team collaboration.

With over 8 years of experience in the Edtech and B2B SaaS industries, I have honed my skills in content management and digital marketing. My journey began as a Content Writer at Refox Digital Marketing, where I developed engaging website content and collaborated with various teams to enhance our messaging. This foundational experience paved the way for my subsequent roles, where I took on greater responsibilities and leadership positions.

As a Senior Content Writer at Success Gyan, I led the development and implementation of content marketing strategies that significantly boosted brand visibility and website traffic. My ability to manage cross-channel campaigns and lead a team of writers has been pivotal in driving customer acquisition and engagement. I am passionate about creating impactful content that resonates with audiences and drives results.

Experience

Work history, roles, and key accomplishments

Current

Senior Content Writer

Current

Success Gyan

Nov 2023 - Present (1 year 9 months)

Led the development and implementation of content marketing strategies that resulted in a 20% increase in brand visibility and a 15% growth in Website traffic. Successfully launched and managed multiple cross-channel campaigns, including digital marketing, social media, and led a team of 4 Content writers and 2 Seo, resulting in improved customer acquisition in their Team Leader website and platfo

Content Management SEO Digital Marketing Social Media Branding Cross Functional Collaboration Critical Thinking

UX Writer

Scorpio Technologies

Aug 2021 - Sep 2023 (2 years 1 month)

Developed and executed content strategies to promote products and services on various digital platforms. Conducted keyword research and applied UX principles to optimise content for organic search.

Content Strategy UX Writing Keyword Research SEO

Copywriter

Divine Advertising

Feb 2019 - Aug 2021 (2 years 6 months)

Worked closely with marketers, sales, product managers and other stakeholders to integrate content seamlessly according to clients requirement.

Copywriting Marketing Sales Product Management

Content Writer

Refox Digital Marketing

Jan 2017 - Feb 2019 (2 years 1 month)

Wrote and edited website content, blog posts, press releases and product descriptions. Cross functional collaborations with sales, hr, marketing teams to write content.

Content Writing Editing Blog Product Descriptions Cross Functional Collaboration

Education

Degrees, certifications, and relevant coursework

DG VAISHNAV COLLEGE, CHENNAI

B.SC VISUAL COMMUNICATION, Visual Communication

Studied Visual Communication, gaining foundational knowledge in media, design, and communication strategies. Developed skills in content creation and visual storytelling relevant to various industries.