I am seeking a flexible opportunity that will allow me to continue growing and learning every day. I am passionate about collaborating with designers to enrich and support ideas with storytelling. I have a strong background in copywriting, copy editing, web content writing, and social media. I am also proficient in Canva. I am a curious and creative thinker.
VG
Open to opportunities
Vineeta Grover
@vineeta
Experienced creative lead with a passion for copywriting and art direction.
IndiaWhat I'm looking for
I am a seasoned creative professional with over 17 years of experience in copywriting and art direction. I have worked on prestigious brands like Airtel, Bacardi, Perfetti, Chevrolet, Canon, CNN-IBN, Air India, and more. I have led the creative team at HealthKart, India's largest online nutrition and fitness destination, demonstrating my ability to excel in a remote work environment. I am passionate about travel, people, and ideas, and I hold a Diploma in Advertising from MICA, one of India's premier B schools.
In my role as a creative lead, I have successfully led copy projects, developed content strategies, and collaborated with internal stakeholders to deliver creative solutions. I have written original long-format educational content for YouTube, short-format scripts for digital assets and social platforms, and short-format copy for digital assets. I have also liaised with designers and motion graphic artists to create engaging social media posts and video content.
Experience
HE
Creative Lead
HealthKart
Oct 2021 - May 2023 (1 year 7 months)
Leading copy projects and content strategy for HealthKart; coordinating with internal brand/sub-brand managers for creative solutions. Writing original long-format educational content for YouTube and short-format scripts for digital assets and social platforms. Liaising with designers and motion graphic artists to create social media posts and video content.
HS
Copy Lead
HP WW Studio
Jul 2019 - Oct 2021 (2 years 3 months)
Leading copy projects for HP’s Graphic Solutions Business vertical; coordinating with international stakeholders for creative solutions. Writing original short-format copy for digital assets and social platforms. Liaising with designers to enrich text with visual aid.
CL
Associate Creative Director, Copy
Crayons Advertising Pvt. Ltd.
Jun 2016 - Jul 2019 (3 years 1 month)
Leading the copy team on high-profile, Government, and luxury brands. Writing original copy and film scripts for mainline and digital channels. Collaborating with designers to enrich and support ideas.
2A
Creative Head, Consultant
2hmp Advertising
Apr 2015 - Nov 2015 (7 months)
Creative consulting role as a Creative Head. Responsibilities included providing creative direction and support for advertising projects.
Tech stack
Learn about the tools and technologies that Vineeta likes to use.
Availability
Open to opportunities
Location
IndiaAuthorized to work in
Salary expectations
120k-150k INR
Social media
Job categories
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