Victoria Mechenas

Led project management for Trade and Endomarketing for Hot Park, Costa do Sauípe, and Rio Quente Resorts, reducing client alignment time and increasing campaign delivery efficiency by 25%.

Managed the Natura & Co account, leading Digital, CRM, Social Commerce, and Partnerships projects, reducing rework time by 35% and increasing operational productivity by 28%.

Managed marketing demands for Natura Brasil consultancy, increasing campaign conversion by 22% and digital reach by 30%.

Executed SEO and link building strategies, increasing domain authority by 40% and organic traffic by 35% for partner portals.

Drafted press releases and institutional articles, increasing local media presence by 30% and published articles by 25%.

Translated official documents and interpreted for government meetings, reducing interpretation errors and translation time by 30%.

Produced news reports and external coverage, increasing audience by 15% and weekly aired stories by 20%.

Developed government press releases and institutional articles, increasing spontaneous media coverage by 25% and reducing response time by 20%.

MBA in Marketing Analytics.

Bachelor's degree in Social Communication with a focus on Journalism.

English language training.