I help companies turn data into decisions that matter. My specialty? Building analytics frameworks that reveal what truly moves the needle—then putting the right tools and pipelines in place to track it in real time. With 18 years across data strategy and engineering, I bridge the business-tech divide to make data work where it counts: for impact.
VA
Open to opportunities
Victor Acquah
@victoracquah
Experienced data strategist specializing in analytics frameworks and insights.
United StatesWhat I'm looking for
With nearly two decades of experience in data strategy and analytics, I help organizations measure what matters. My expertise lies in designing and implementing tailored analytics frameworks that translate business goals into measurable outcomes. I combine a deep understanding of client operations with hands-on technical execution, building the data infrastructure, models, and dashboards needed to surface the metrics that drive decision-making.
Throughout my career, I have developed comprehensive performance measurement frameworks and conducted in-depth analyses that guide strategic initiatives. My proficiency spans the modern data stack, including tools like Redpanda, dbt, Tableau, and Superset. I am adept at creating custom dashboards and metric layers that provide stakeholders with actionable insights, ensuring that analytics efforts lead directly to insight, action, and impact.
I am a self-driven learner with a proactive mindset, continuously exploring and testing emerging technologies in my personal homelab. This hands-on experience enhances my ability to adapt to evolving technologies in fast-paced, data-driven environments, making me a valuable asset to any organization.
Experience
Work history, roles, and key accomplishments
AN
Consultant
Acorn TV / RLJ / AMC Networks
Oct 2015 - Mar 2023 (7 years 5 months)
Developed a comprehensive performance measurement framework to align data analytics with business objectives, driving key decisions. Conducted in-depth analyses, including cohort retention and content performance, delivering insights that guided strategic initiatives.
PB
Consultant
PBS
Oct 2007 - Oct 2015 (8 years)
Created high-level dashboards and metrics in Visual Sciences, providing stakeholders with clear, actionable insights to support decision-making.
NP
Consultant
NPR
Aug 2013 - Aug 2014 (1 year)
Contributed analytics and usability insights to the development of the NPR One App, enhancing user experience based on data-driven feedback. Spearheaded the transition from Omniture to Google Analytics Premium for robust data tracking.
CT
Consultant
Current TV (now Al Jazeera TV)
May 2011 - Apr 2012 (11 months)
Designed and implemented high-level metrics and dashboards, streamlining data access for business decision-makers to enhance operational efficiency.
CI
Consultant
Centre for Public Integrity
Jan 2010 - Jan 2011 (1 year)
Established a metrics framework that aligned performance measurement with overall business objectives, improving strategic clarity and decision-making.
TF
Consultant
The Knight Foundation
Feb 2009 - Jan 2010 (11 months)
Developed an evaluation framework for digital strategies, enabling effective measurement of grant recipients' impact and collaborating on grant renewal proposals.
BB
Consultant
BBC
Nov 2008 - Dec 2008 (1 month)
Developed dashboards in Discover on Premise (DoP), providing critical business insights through effective data visualization techniques.
LC
Consultant
Library of Congress
Oct 2007 - Oct 2007 (0 months)
Provided expert guidance on data analysis projects, enhancing the library’s approach to data-driven decisions and improving overall data strategy.
FI
Web Analytics Consultant
Fidelity Investments
Jun 2006 - May 2007 (11 months)
Led the development of key web analytics solutions, significantly improving decision-making across multiple business lines through data-driven insights.
AI
Senior Business Analyst
AOL Inc.
Aug 2004 - Dec 2005 (1 year 4 months)
Conducted comprehensive analyses of online user behavior in the Local Search space, driving strategic insights that informed business decisions.
Education
Degrees, certifications, and relevant coursework
TUThe George Washington University
Master of Science, Finance
Master of Science in Finance.
Tech stack
Software and tools used professionally
Availability
Open to opportunities
Location
United StatesAuthorized to work in
Social media
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